The small business world is slowly catching up with the new digital reality: a business without a website is losing sales. But a poll by CNBC in conjunction with Survey Monkey reveals that there is still a large group of businesses that are hesitant to invest in a site. Barriers include fear of the expected high cost, a feeling that the process is too complicated for the average business person, and concern that the investment won’t pay off. Website building software(such as WordPress) and hosting providers (such as Wix) with special site building tools are making it easier for business owners... [...]