An effective search engine optimization strategy helps you to optimize for search engine result pages and improve your website traffic. By understanding different aspects of SEO you can grow your business quickly. Searchmetrics contributor Douglas Bell has shared a guide to help you understand myths, pitfalls and realities of search engine optimization. Bell says, “The myths and pitfalls of SEO often deter marketing leadership from prioritizing SEO. But when applied correctly SEO can be the most vital tool in your marketing mix. Here are some common myths, pitfalls and realities... [...]