Repurposing your old content means reusing it with certain modifications and updates. For example, you can make your old content more relevant by inserting ongoing event information. Jeff Bullas has suggested five ways to help you repurpose your old content. Bullas says, “Making the most out of your content isn’t just about customer loyalty, but it’s about your views and what you put forth as well. One rule of thumb to keep in mind is to always add, enhance, and enrich the old content. 1. Create something new from the old Popular blog posts are popular because they contain social triggers.... [...]