HubSpot has published a new guide ‘Personal Selling: The Ultimate Guide to Humanizing Your Sales Efforts’ to help businesses improve their sales.  Allie Decker says, “Personal selling gives you a leg up. A whopping 92% of all customers expect a personalized experience. What’s more, 80% of consumers are more likely to buy from companies that nail personalization. It should come as no surprise that personal selling offers several critical advantages. That includes the following. You can build strong relationships. You can use detailed and personalized communication to build... [...]