Off-page SEO refers to all SEO tactics that don’t involve updating or publishing content to your website. Search Engine Journal has published ‘Off-Page SEO: An In-Depth Guide’ sharing some actionable strategies that show how to succeed online with it. Roger Montti says, “Off-page SEO matters because a website lacking citations from other sites resembles a site that’s not worth crawling and indexing. Because off-page ranking factors, like links, measure how important a site is, failure to attain any links may very well contribute to stagnant search traffic. It’s not unlike... [...]

Backlinko has published a new guide called ‘Off-Page SEO: The Definitive Guide’ to help you easily handle the off-page SEO functions. In this new guide you’ll learn exactly how to build the type of off-site signals that Google wants to see, including: Backlinks Social signals E-A-T Branded searches Online reputation signals. Off-Page SEO: The Definitive Guide Backlinko  [...]