In marketing and selling, we often face objections from the prospects and customers. These¬†objections are generally around price, product fit, competitors, and good old-fashioned brush offs.Objection handling how we respond to the prospect or customers when they share a concern about the product or service.HubSpot has published a guide to¬†‘Objection Handling’ covering¬†40 common sales objections and how to respond to such objections.¬†On improving objection handling, Leslie Ye says, “Want to improve your sales objection handling technique? First, use the LAER model:¬†Listen,¬†Acknowledge,¬†Explore,¬†Respond.Give... [...]