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Tuesday, March 19, 2024

What Is Marketing Automation And How Does It Work? [Answered]

Marketing automation refers to software platforms and technologies designed for marketing departments and organizations to more effectively market on multiple channels online and automate repetitive tasks. Search Engine Journal contributor Annabelle Nyst has published an article explaining marketing automation. She says, “Marketing automation can help businesses in several ways, including: Speeding up marketing team processes and saving time. Improving team and individual productivity. Generating and nurturing relationships with leads. Improving customer experience and retention. Reducing... [...]

Reminder- Drive More Sales and Improve Customer Experience Using Marketing Automation, November 15 [Webinar]

This is a reminder for a MarketingProfs webinar to be held on November 15, 2022.  MarketingProfs is hosting a webinar ‘Drive More Sales and Improve Customer Experience Using Marketing Automation’ on Tuesday, November 15, 2022, at 2.00 pm ET. The MarketingProfs team says, “Join us for Drive More Sales and Improve Customer Experience Using Marketing Automation—a free webinar from ActiveCampaign. You’ll learn how to: Measure and optimize your marketing automation efforts Align marketing automation and Sales for more conversions and deals Determine the mission-critical... [...]

Drive More Sales and Improve Customer Experience Using Marketing Automation, November 15 [Webinar]

Marketing automation can help businesses of all sizes scale their efforts and reach more customers at the right time. MarketingProfs is hosting a webinar ‘Drive More Sales and Improve Customer Experience Using Marketing Automation’ on Tuesday, November 15, 2022, at 2.00 pm ET. The MarketingProfs team says, “Join us for Drive More Sales and Improve Customer Experience Using Marketing Automation—a free webinar from ActiveCampaign. You’ll learn how to: Measure and optimize your marketing automation efforts Align marketing automation and Sales for more conversions and deals Determine... [...]

How to Automate Your Agency [Podcast]

Copyblogger has published a new podcast episode ‘How to Automate Your Agency’. The Copyblogger team says, “On this week’s episode, Tim Stoddart (@timstodz) and Ethan Brooks (@damn_ethan) talk through the automations that Tim uses to allow his agency to run smoothly, remotely, and without a ton of his micromanagement. These ideas will transfer to other types of service businesses too, so check it out!” Copyblogger  [...]

How We Increased Organic Traffic by 400% with Automation, March 10 [Webinar]

Search Engine Journal is hosting a webinar ‘How We Increased Organic Traffic by 400% with Automation’ on Wednesday, March 10, 2021 at 2.00 pm ET. The SEJ team says, “Want to learn how to increase your ecommerce site’s organic traffic up to 400% and your conversion rate up to 75%? Register now for the next sponsored Search Engine Journal webinar. Duane “DJ” Sprague, CMO at Shopper Approved, shares a proven strategy to generate more qualified organic traffic and convert that traffic to more sales with simple plug-ins. In this presentation, you will learn: A semi-automated... [...]

5 Revenue-Boosting Marketing Opportunities Using Creative Automation [Playbook]

Celtra and Marketing Dive have published a new playbook entitled ‘5 Revenue-Boosting Marketing Opportunities Using Creative Automation’. It teaches you how to use marketing automation for better results. The Marketing Dive team says, “In this playbook, learn how creative automation empowers marketers to scale their ideas across every touchpoint without sacrificing the quality of the final product. Explore the most promising opportunities to boost revenues with digital marketing and creative automation, as well as: Scaling across formats and channels How to fill the content gap How... [...]

‘The Combined Power of Webinars & Marketing Automation’ Webinar May 29 [Webinar]

Running webinars is one of the best ways to grow your online audience. Combined with  marketing automation, webinars can do magic when it comes to getting more sales. Content Marketing Institute is hosting a webinar ‘Power of Webinars & Marketing Automation’ on Friday, May 29, 2020 at 1.00 pm EDT. The CMI team says, “Webinars can provide another layer of marketing and sales data. Whilst ‘more data’ is what most marketers strive for, it can present a communication challenge. What to say, to whom, and why? Attend this webinar and find out why webinars aren’t just an effective... [...]

Short Guide to Marketing Automation

Marketing automation helps you to automate your processes related to marketing and continue to grow your business. Quick Sprout’s Lars Lofgren has published ‘What Is Marketing Automation? – The Definitive Guide’ to help you better understand marketing automation. Lofgren says. “It’s common for marketers to talk about marketing automation and email marketing interchangeably. The fact is that email marketing is a component of marketing automation, but the two are far from the same thing. Marketing automation combines disparate customer acquisition and retention... [...]

Automate your marketing with these tips

Marketing automation is the key to enhancing your success probability. This process leads your agency towards improved productivity resulting into better business. Business 2 Community contributor Steve Hamm has shared five automated marketing features that your small business needs. Highlighting the importance of social media automation, Hamm says: Social media marketing has become a great way to source leads for modern businesses, yet the time it takes to engage with social media platforms can easily drain the resources of SMBs. This is why businesses need marketing automation for... [...]


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