Luke Maguire and Anthony Morrison have been studying Facebook and its potential for creating a dramatic improvement in marketing success. It’s a fact: Not all social media traffic is created equal. At the top of the pyramid is Facebook. And its dominance is growing. For example, Facebook is going after YouTube’s worldwide video domination. Facebook wants to knock YouTube off its throne with the new Facebook Live video service.. Recently, Facebook announced FB Live. And in the days since, it has become the world’s fastest growing video streaming platform. It gets even better for marketers.... [...]