Social media plays a very important role in the marketing and sales processes. Especially, networks like LinkedIn help you connect with professional contacts and promote your products and services. Mary Cullen of Instructional Solutions has published an article highlighting three useful strategies to write a great LinkedIn summary for better results. She says, “If you’re in sales, your LinkedIn About section summary should not be targeted at recruiters and colleagues, but at potential buyers. First, Hook Them LinkedIn is overflowing with content and connections. It is easy to scroll past... [...]