Search Engine Journal has published a new podcast episode ‘How to Optimize LinkedIn for Better Connections & More Leads’ featuring Jessica Foster. Loren Baker says, “Whether you’re in B2B or B2C, LinkedIn is the place to network with colleagues, peers, mentors, and your customers. Jessica Foster, the Senior SEO Strategist at Media Monks and Founder of Keys & Copy, joined me to talk about LinkedIn optimization tips and strategies. We discussed enhancing your LinkedIn profile to make better connections and drive more leads.” This episode covers the following: Difference... [...]

LinkedIn offers an unparalleled opportunity to reach professionals from your own niche. With the right strategies, you can continue to achieve the best results from your LinkedIn marketing efforts. Social Media Examiner has published a new video ‘How to Improve Your LinkedIn Reach and Engagement’ highlighting some useful tips to improve your LinkedIn reach. The SME team says, “Is your LinkedIn content not seeing much traction? Wondering how to boost your reach and engagement? In this video, LinkedIn expert Mandy McEwen breaks down how to transform your content reach on LinkedIn.... [...]

Linkedin measures dozens of factors to predict how relevant your content will be to your audience, and they rank it accordingly. To help you better understand the LinkedIn algorithm, Social Media Examiner has published a new video titled ‘LinkedIn Algorithm Explained’. Social Media Examiner  [...]

Social Media Examiner has published a new video ‘How to Get More LinkedIn Leads: An Organic Strategy That Works’ to help you make the most of your LinkedIn marketing efforts. The SME says, “Want to generate more leads on LinkedIn with organic content? Not sure how to do it without scaring your prospects away? In this video, LinkedIn expert Mandy McEwen walks you through how to use LinkedIn to turn complete strangers into high-quality prospects—without being salesy. Discover three powerful strategies that leverage your content, boost thought leadership, and encourage engagement... [...]

LinkedIn is a platform that provides you exposure and enables you to reach the targeted audience. With a proper marketing strategy, you can use this platform to make most from the social media. Social Media Examiner has published a video ‘LinkedIn’s New Company Page Features, New Personal Profile Features, and More’. The SME team says, “Explore LinkedIn changes with Michael Stelzner and LinkedIn expert, Judi Fox. Discover the latest social video tips and strategies so you can improve your video results on Instagram, Facebook, YouTube, TikTok, and Twitter during our upcoming... [...]

Neil Patel has published a new video ‘How to Use LinkedIn for Deals & Sales’ to help you improve your marketing and sales with LinkedIn. He says, “We teach you how to turn business connections into leads and customers. Now, today, I’m going to be covering how to use LinkedIn for deals and sales”. Watch the video here. Neil Patel’s Blog  [...]

Neil Patel has published a new video ‘LinkedIn Advanced Strategies to Turn Business Connections Into Leads & Customers’ to help you improve your marketing efforts using LinkedIn. He says, “Today, I want to teach you everything about LinkedIn. I have this new training course that’s a 100% percent free, called LinkedIn Unlocked. Where I teach you everything from getting more followers, to turning your business connections into leads, customers, and more importantly revenue. This is a six part training program, where there’s six videos, and in each video I’m... [...]

Video is an irresistible weapon when it comes to marketing and promotion. With quality content, you can continue to persuade more prospects and turn them into customers. Social Media Examiner’s Louise Brogan has shared four useful ways to help you improve LinkedIn marketing with video content. Brogan says, “Want to stand out on LinkedIn? Are you taking full advantage of video on LinkedIn? In this article, you’ll discover four underutilized opportunities to use LinkedIn video in your everyday marketing efforts. #1: Introduce Yourself With Video via the LinkedIn Profile Featured Section The Featured... [...]

The Entrepreneur magazine has published new video ‘How to Leverage LinkedIn for Lead Generation and Sales’ featuring James McKinney. He says, “With 700 million users, LinkedIn provides a massive opportunity for businesses to increase sales leads and revenue. In this video, the creator and host of “The Startup Story” shares tips for leveraging LinkedIn to start conversations with cold contacts, namely: Research, learning more about the contact you’re reaching out to from their profile as well as other social media accounts Requesting to connect, adding a personal... [...]

A study conducted by eMarketer has revealed some significant findings on use of LinkedIn by marketers. According to the study, 50.3% of marketers will use LinkedIn for marketing and advertising purposes by 2021. In 2020, approximately 49.6% of companies with 100+ employees are expected to use this platform. eMarketer senior forecasting analyst Oscar Orozco says, “As brands become more adept at leveraging multiple social media platforms, marketers are finding success in utilizing LinkedIn to capture professional audiences at a different stage of the marketing funnel. LinkedIn has... [...]