Keyword research is a fundamental aspect of any SEO strategy, so it’s important to know why you should do it, and how you should go about it. MOZ contributor Emilie Martin has announced the launch of the MOZ Keyword Research Certification Course. Explaining what’s included in the Keyword Research Certification, she says, “The Keyword Research Certification is a five-part series focused on keyword research, strategy and analysis. Complete with over four hours of video lessons, tasks, and activities, you’ll be able to test your understanding and apply important concepts throughout. At... [...]