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Saturday, August 24, 2019
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Internet Marketing NewsWatch|  Internet Business| Online Marketing|Home based business
Internet Marketing NewsWatch|  Internet Business| Online Marketing|Home based business

Posts Tagged With ‘ Internet Marketing ’

‘Four email marketing basics to always keep in mind’ – EConsultancy

Ben Davis says, “Econsultancy has published a new report titled The Fundamentals of Email Marketing. Subscribers can download the report in full. Here, I have picked out just a few slivers of wisdom. Some of these points are marketing 101, but with so much new technology on the market, practitioners must keep the fundamentals in […]

‘Your flexible SEO strategy: Creation, execution and measurement in an ever-changing environment’ – Search Engine Land

Janet Driscoll says, “Like any marketing channel, SEO is an investment. Whether you’re using in-house resources or hiring an agency to do the work, SEO isn’t free. To make the most of your SEO time (and perhaps direct financial) investment, it’s helpful to have an SEO strategy established to be your road map for execution. However, one […]

‘Five ways marketers can use analytics to combat ad fraud’ – EConsultancy

Jeff Rajeck says, “Data from ad campaigns has, in some ways, never been so important. Data has become the way marketers know whether the brand messaging is right, what drives customers to purchase and where they should advertise in the future. Fortunately, advertising data has also never been more available. Google, Facebook, and other ad platforms […]

‘6 ways that IBM Watson is changing digital marketing’ – Martech Today

Barry Levine says, “While IBM’s Watson supercomputing service is named after former IBM chairman and CEO Thomas Watson, the name also recalls another famous Watson. “Mr. Watson, come here,” Alexander Graham Bell reportedly yelled into the mouthpiece of the first working telephone in 1876, summoning his assistant and marking the first call ever. So, it’s completely […]

‘Facebook has 5 million advertisers – and it wants a lot more’ – Mashable

Kerry Flynn says, “Once upon a time, Facebook was just a website for college students to connect. If Facebook gets its way, it’ll be the go-to solution for all companies, especially small businesses, to run their operations. “If you think about over the last 13 years, we’ve been making progress on our mission of making the […]

‘Now you can log into multiple Google Merchant Center accounts with the same email’ – Search Engine Land

Ginny Marvin says, “In a very nice update, users can now use the same email to access multiple Google Merchant Center (GMC) accounts. GMC users may have already noticed an update about the change in their accounts, and Google Advertisers Community Manager CassieH posted a notice about it on Tuesday. Per the Help Center page: “Multiple […]

‘Google Hire might be the next LinkedIn or Greenhouse’ – Mashable

Emma Hichliffe says, “Google’s own version of LinkedIn — or maybe Greenhouse? or Jobvite? — is almost here. The tech company debuted a new sign-in page for Google Hire, an as-yet-unspecified service that’s part of the jobs/career space. According to a report in Axios, the program will be a job applicant tracking system, most similar […]

‘Your Ugly Website is Costing Your Business Big Time’ – Mashable

Joshua Sophy says, “Don’t make the mistake of rushing creation of your eCommerce website believing speed is all that matters when trying to get your products to buyers.. It turns out your rush job is likely going to lead to more skeptical customers than happy ones, according to new data from Vistaprint. Vistaprint (NASDAQ:CMPR) conducted a […]

‘Your flexible SEO strategy: Creation, execution and measurement in an ever-changing environment’ – Search Engine Land

Janet Driscoll Miller says, “Like any marketing channel, SEO is an investment. Whether you’re using in-house resources or hiring an agency to do the work, SEO isn’t free. To make the most of your SEO time (and perhaps direct financial) investment, it’s helpful to have an SEO strategy established to be your road map for execution. […]

‘Automating SEO: An introduction to Python’ – EConsultancy

Ben Davis says, “One of the most practical and inspiring talks at last week’s Brighton SEO came from Anita Valentinova, on the topic of using Python to automate SEO. Valentinova is a senior SEO specialist at VistaPrint, a company that runs 21 websites with over 40,000 webpages. Unsurprisingly, automation is an attractive prospect when working at […]