Social media platforms enable businesses to reach their target audiences. Instagram Live tool enables you to connect with brands and influencers in real-time. Search Engine Journal contributor Ashley Segura has published an article highlighting five Instagram best practices. She says, “Instagram Live offers the opportunity to strengthen audience relations, create true bonds with followers, and showcase a true behind-the-scenes feel for your brand – all at a low to no-cost content creation strategy. Bonus: Instagram favors brands that use all of their features. This means it’s safe to... [...]