eMarketer Lists Three Growth Areas for Marketers

With the wider use of the Internet and related technologies, the possibilities for businesses are endless. You can grow improve your marketing performance by tapping the right technology and targeting right audience. eMarketer contributor Arielle Feger has published an article featuring three growth areas marketers should keep an eye on in 2023. Feger says, “Though it’s a new year, we’re still facing the same challenges from 2022. Ad spending is slowing, inflation is top of mind for consumers, and a “retailpocalypse” could be on the horizon. Here are three silver linings of where... [...]