Google continues to improve its search engine algorithm with a view to provide better search experience to its users. Rank Ranger has published a new podcast episode ‘Are Google’s Core Updates Working?’ featuring Lily Ray of Path Interactive. Mordy Oberstein says, “This week, we’re going to get a little more practical. We talk a lot about creating an authoritative content profile in an overall sense, but today we’re going to walk through how to set up a specific piece of content to be authoritative. As SEOs, when we talk about E-A-T and creating authoritative content,... [...]