Trevor Dumbleton has been around for quite a while and is a prolific mentor and teacher. For example, he has published a Squidoo guide available on Kindle: Squidoo Success: Squidoo Lens Creation and Promotion. Now he has published a WSO Keyword Research Without Using Expensive Tools, about a smarter way to use Google keyword information. You have probably heard stories about the misleading data Google Keyword Tool sometimes gives. Dumbleton ignores that misleading data, and uses Google differently, and as a result, he finds and targets keywords that other people often miss. As he points out, “The... [...]