Google Discovery Ads: Five Things to Know

Google’s discover ads format is in beta. The discovery ad campaigns enable you to deliver rich, personalized ad experiences to people who are ready to discover and engage with your brand. Google Discovery Ads Discovery ads appear on YouTube home feed, Gmail social and promotions tabs and Google Discover feed. MetricTheory contributor Mischa Kregstein has highlighted five important things you should know about the discovery ads. Kregstein says, “Google unveiled their newest ad format, Discovery ads, back in May 2019 at Google Marketing Live. This new ad format combines... [...]