Google Analytics Privacy Reboot: Here is What You Should Know

Google has launched the new Google Analytics after beta testing. It remains one of the most comprehensive tool to analyze the performance of your websites. AdWeek’s Ronan Shields has shared an article on Google Analytics Privacy Reboot. He says, ” Google Analytics, arguably the default tool for understanding online consumer preferences, received an overhaul earlier this week as part of the internet giant’s adjustment to more intense scrutiny of data usage. Following a year of beta testing, the updated Google Analytics platform will use machine learning to help marketers better understand... [...]