John Jantsch has published a new episode of Duct Tape Marketing podcast ‘Google Analytics for Small Businesses’. Listen to this episode to learn how you can use Google Analytics to improve your business decisions. He says, “Today’s topic is Google Analytics, one of my favorite items to talk about. It isn’t the sexiest topic, I know. But it’s an important one. Closing the loop on your marketing investment, on your channels, on your customer engagement, those are important. This allows you to focus, to spend less money, and to invest in what really works”. Listen and... [...]