Ecommerce marketing is the practice of using promotional tactics to drive traffic to your online store, converting that traffic into paying customers, and retaining those customers post-purchase. Semrush contributor Michelle Ofiwe has shared 10 Ecommerce Marketing strategies and tactics to improve your sales. She says, “Here are 10 tips to help you with eCommerce marketing: 1. Maximize your Email Campaigns Email marketing campaigns are a fantastic way to encourage direct contact between your company and your clientele. Customized emails provide a more personal reach than social media. There... [...]