CMI Shares Five Steps to Build a Content Operation Workflow

A well-structured content operation workflow ensures consistent quality and timely delivery of content, enhancing audience engagement and brand credibility. Additionally, it streamlines collaboration among team members, reducing inefficiencies and maximizing productivity. Content Marketing Institute contributor Jodi Harris has published an article featuring five steps to build a content operation workflow that helps everybody. She says, “Content marketing teams would do well to adopt that philosophy. Hard work alone can’t solve the struggle to meet the demands for more (and better) content.... [...]