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Friday, April 3, 2020
Internet Marketing NewsWatch|  Internet Business| Online Marketing|Home based business
Internet Marketing NewsWatch|  Internet Business| Online Marketing|Home based business

Posts Tagged With ‘ Content Marketing Institute ’

‘Simple Tips for Sleuthing Your Site Performance Using Google Analytics’ – CMI

Jodi Harris says, “How do you measure up when it comes to measuring the impact and value of the content you are publishing? Fortunately, for most questions you may have about your content’s performance, there’s a way to find the answer – and very often, that answer can be found through Google Analytics. Chances are […]

‘6 Steps to Find the Perfect Content Marketing Pro’ – CMI

Joe Griffin says, “If your organization hasn’t emphasized deliberate content marketing – meaning, there’s no documented strategy with tangible goals and metrics – now is the time to find someone who can take your company to the next level. But how do you find that right someone? It might take a little time, but if you […]

‘Want to Scale Up Your Content Operations? 4 Things to Think Big About’ – CMI

Marcia Riefer Johnston says, “Let’s say for some time you single-handedly make something that people love to consume: cinnamon buns, maybe, or content. You decide to go big with your operations and bring more bliss into the world. Boatloads of bliss. We’re talking content (or cinnamon buns) galore. We’re talking more than simply doing more […]

‘7 Ways to Accelerate Your Content Review and Approval’ – CMI

Marcus Varner says, “As a content marketer, you have so much of the planning and execution phases in your control. You drive forward, setting up tasks to be done and milestones to be hit, and then knocking them down one by one. You have a tangible feeling of accomplishment and momentum. Everything’s running on time. The finish […]

‘8 Content Marketing Lessons to Live By’ – CMI

Jodi Harris says, “We all appreciate when our content marketing efforts earn kudos from our audiences. But for marketing agencies, recognition from the public and their peers is their bread and butter – winning an award can mean a higher profile for the portfolio of work, greater awareness and interest among potential clients, and maybe […]

‘How to Use Content to Get Your Audience to Trust You’ – CMI

Sujan Patel says, “Why are online reviews so prevalent regardless of industry? It’s because we, as consumers, need to be reassured that whatever we’re paying for is going to deliver on its promises. Integrity is at the heart of this. An honest business that stands by its principles is one that deserves to be trusted. […]

‘9 (More) Lessons From the World’s Best Content Marketing Brands’ – CMI

Neil Patel says, “I write for CMI regularly, and each year the post that garners the most interest shows content marketing examples from brands who are killing it from around the web (you can also see the posts from 2015 and 2016). Of course, brands are continually impressing me with lessons both big and small. […]

‘How Marketing Must Evolve: 19 Leaders Peer Into Content’s Future’ – CMI

Marcia Riefer Johnston says, “What do you envision for the future of content from a marketing perspective, and how do marketing teams need to evolve to prepare? The CMI editorial team recently put this question to the pros who will present at the Intelligent Content Conference March 28–30 in Las Vegas. The answers fall loosely […]

‘One Thing is Killing Content Marketing and Everyone Is Ignoring It’ – CMI

Joe Pulizzi says, “In 2016, I led a workshop on content marketing for about 50 small-business CEOs and operations managers. They came from all different industries. Some were consultants. There was a plumber and also a representative from an HVAC company present. Pest management? Check. A few small manufacturing companies, a nonprofit, and a jewelry store rounded it […]

‘7 Productivity Killers for Marketers and How to Fix Them’ – CMI

Michele Linn says, “If there is one thing on my mind this year, it’s how we, as marketers, are getting our work done. Not to mince words, but how we work seems broken. I see the issues with the way I work. All. The. Time. I want dedicated time in my schedule to create, but I […]