Content Marketing in Times of Uncertainty [Guide]

LinkedIn has published a new guide entitled’Content Marketing in Times of Uncertainty’. This guide aims at helping businesses to focus on key content and advertising elements that should be focused during the COVID-19 pandemic. The LinkedIn team says, “Filled with advice from industry heavy-weights, B2B marketers and experts, this new guide explores why content marketing matters more than ever. B2B marketers need to develop or revisit and optimise their content marketing strategy to adapt to these unprecedented, uncertain, and extraordinary times. In the pages of this guide, you’ll... [...]