A broken internal link is simply a link that points to another page on your site that doesn’t work. They harm your site rankings and reputation. seoClarity contributor Kristina Lyons has published an article explaining how to find and fix broken links at scale. She says, “First, broken internal links create a negative user experience for your site visitors. If a user clicks on a link with one of the issues described above, they’ll see a 404 page. This is a great way to weaken the overall user experience. Second, bots like Googlebot use links to crawl your website. And so, broken links prevent... [...]