Broken link building is one of the most popular link-building tactics around. Broken link building is where you find a dead page with backlinks, create a similar page, then ask people linking to that page to link to you instead. Ahrefs has published ‘Broken Link Building: The Complete Guide’ to help you understand broken link building. Joshua Hardwick says, “Broken link building is a four-step process. Find broken pages with backlinks Vet the backlinks Create a replacement page Do outreach 1. Find broken pages with backlinks It’s impossible to find highly linked broken pages... [...]

SEMrush contributor Connor Lahey has published ‘A Full Guide to Broken Link Building’. Lahey says, “A proven tactic to incorporate into your link building strategy is that you should be using is broken link building. In this guide, we will walk you through a step-by-step process of finding broken links, specifically covering: What is Broken Link Building? Why You Should Use Broken Link Building as Part of Your Link Building Strategy How to Find Broken Link Building Opportunities and Turn Them Into Links 1. Find Dead Pages That are Being Linked To 2. (Re)Create the Content... [...]