Using AI for B2B Content Creation

In the post Integrating AI to Strengthen Content Marketing, we shared useful tips from Search Engine Journal. Here is another useful article from MarTech on harnessing AI in B2B content creation. Stephanie Trovato says, “Why is AI okay sometimes but not others? In my opinion, it’s always okay — when used ethically. It shouldn’t create 100% of your content, but it can be part of your content creation. 1. Data-driven insights for targeted content Imagine having a crystal ball that reveals the preferences and needs of your target audience. AI algorithms can provide just that! You can... [...]