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Friday, March 29, 2024

Archive for the 'Content Curation' Category

‘21 Content Curation Tools’ – Web Marketing Today

The latest ‘Web Marketing Today’ blog post is titled “21 Content Curation Tools”. Kunle Campbell says, “Content curation is similar to creating a playlist. Rather than creating your own, or only your own, content, you’ll make lists and collections of material offered up by others, then offer those collections to your own fans and viewers. While this has the advantage that it’s a lot easier to make a playlist than it is to write, perform, record, mix, and release a couple of dozen songs — it’s way easier to curate than to create, in other words — content curation has other benefits... [...]

‘Five Content Curation Mistakes B2B Marketers Are Making’ – ‘MarketingProfs’ Blog

The latest article on ‘MarketingProfs’ is titled “Five Content Curation Mistakes B2B Marketers Are Making”. Patricia Hume says, “Content. If you’re a B2B marketer today, the odds are good that you’ve been using it for lead generation and brand awareness. Research from the Content Marketing Institute and MarketingProfs finds that 95% of enterprise B2Bs are practicing content marketing, which means there’s a lot of content out there. And yet the demand for content has never been greater. It’s impossible for marketers to create enough original, quality material... [...]

‘The Six Insider Secrets of Contagious Content’ – ‘MarketingProfs’ Blog

The latest article on ‘MarketingProfs’ is titled “The Six Insider Secrets of Contagious Content”. Verónica Maria Jarski says, “Marketers can increase their content’s chances of going viral by making sure it includes the six drivers of contagious content: social currency, triggers, emotion, observability, practical value, and storytelling. For example, emotions play an enormous role in viral content. “People are more likely to share some content over others because the arousal—whether it be anger, awe, or humor—evokes us to pass it on,” according to the following... [...]

‘Behind the Scenes: How (and Why) New Rainmaker is Produced’ – ‘Copyblogger’ Blog

The latest post on ‘Copyblogger’ Blog is titled “Behind the Scenes: How (and Why) New Rainmaker is Produced”. Robert Bruce says, “
It’s time to pull back the curtain for just a few minutes and talk about what we’ve learned (so far) from producing New Rainmaker. We’re only three episodes in, but this is something we want to do periodically throughout the run of the broadcast, starting right now. Stay tuned as Brian Clark and I take you behind the scenes of the early days of this particular media brand and then talk a bit about where it all might be going“. Behind the... [...]

‘What to Do If Your Great Content Isn’t Getting Found’ – ‘Copyblogger’ Blog

The latest post on ‘Copyblogger’ Blog is titled “What to Do If Your Great Content Isn’t Getting Found”. Sonia Simone says, “
Hang out around this place for more than ten minutes and we’ll hit you over the head, telling you to create some high-quality content. And by “high-quality,” we mean the good stuff. Not spun, fluffed, scraped, or otherwise mass produced for pennies a word. Something people want to read. (Or listen to, or watch.) So if you create that kind of content (or hire someone to create it for you), you’re set, right?“. What to Do If Your Great Content... [...]

‘9 Tips From the Greatest Viral Content Genius on the Planet’ – HubSpot

The latest article on HubSpot blog is titled “9 Tips From the Greatest Viral Content Genius on the Planet”. Dan Lyons says, “Neetzan Zimmerman is a genius at creating viral content. For the past two years, he’s worked at Gawker, one of the world’s biggest blogs. Month in and month out, he generated more traffic than all of Gawker’s other writers combined. He just got poached away from Gawker by Whisper, a hot social networking startup in Los Angeles, where he will be editor-in-chief. Not bad for a guy with no background or training in journalism and who started... [...]

CurationSoft 3.0 Pro: Better sites through curation #ad

Your WordPress website can attract traffic from people interested in your niche around the world, and when it does, it can become a source of steady income for you. The main hurdle you have to overcome is creating top content that people will be so interested in reading that they will return day after day. Content curation can help you create this quality content. By curation, we mean finding interesting content in your niche, then excerpting a snippet of text and “framing” it with your own commentary, putting it in context within the niche at large. You post this curated content on... [...]

‘The ABCs of Content Marketing: A Glossary of Terms’ – HubSpot

The latest article on HubSpot blog is titled “The ABCs of Content Marketing: A Glossary of Terms”. Lisa Toner says, “You probably know what content marketing is by now, but do you know all those little nitty gritty terms you need to know to be fluent in content marketing speak? Maybe you do — but I bet there’s at least a few people in your organization who could use a helping hand getting up to speed. We’ve listed the ABCs of content marketing below to help you map out your content strategy and ensure you’re ticking all of the right boxes to be more... [...]

‘How to Repurpose Campaign Content for Different Channel’ – HubSpot

The latest article on HubSpot blog is titled “How to Repurpose Campaign Content for Different Channel”. Kevin Barber says, “Stop and think about your meals growing up. You didn’t go hungry too often did you? Even though your mom didn’t cook a fresh plate a food for every person at every meal, somehow your whole family ate pretty well every day. Your mom was smart with her cooking, planning a few meals that would feed the whole family all week. Today we’re going to take lessons from your mom’s kitchen and apply them to your editorial calendar. Here are 10 home cooked recipes... [...]

‘How to Measure the ROI of Your Blog Content’ – ‘Business 2 Community’ Article

The latest article on ‘Business 2 Community’ is titled “How to Measure the ROI of Your Blog Content”. Eric MacColl says, “ROI from blog content isn’t as obvious as a click to conversion, but its success can be traced in other ways. Return on investment measurements show the cost effectiveness of different marketing strategies. The usual equation is simple: revenue earned from the investment minus the cost of the investment, divided by the cost of the investment. However, for many of us in the content marketing space, focusing purely on a revenue to blog content ratio may... [...]


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