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Thursday, June 4, 2020

Archive for the 'Virtual Reality News' Category

‘How Marketers Can Use VR to Make Them a Success’ – Entrepreneur

AJ Agrawal says, “Virtual reality (VR) is the next big technology. And it’s growing at an extraordinary rate. The Oculus Rift for gamers has been one of the most successful VR devices to date. By 2020 it’s expected that 30 million U.S. consumers will be using the technology. What hasn’t been looked at, though, is how marketers can use VR to make their campaigns and their businesses successful. Begin by targeting consumers with mobile. VR is already beginning to make its next move. Rather than putting a large headset on top of your head, you can now experience it from the comfort of... [...]

‘The VR Headset Market Finally Looks Ready For Take-Off’ – ‘ReadWrite’

David Nield says, “As far as consumers are concerned, virtual reality headsets have been in the pipeline for a long, long time. Consider the Oculus Rift, one of the most well-known of the new breed—it met its Kickstarter funding goal in September 2012, but won’t be on general sale before 2016, making for a wait of nearly four years. That slow birthing process is about to give way to rapid growth in shipments and sales, according to new research from UK analysts at Juniper. The firm predicts that 3 million units will be shifted next year, rising to around 30 million by 2020“. The... [...]