With growing copmetition among the e-commerce platforms, new techniques are required to survive and prosper. Visual content marketing plays an important role in convincing the prospects to become buyers.Shoppable content, form of visual commerce in which marketers use compelling imagery with actionable purchase points or product recommendations, helps brands to make more sales.HubSpot’s Ryan Philemon has shared some examples of Shoppable content advising e-commerce retailers to use it.Philemon says, “Interactive and shoppable content are now necessary assets for digital retailers. Convenience... [...]