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Saturday, August 15, 2020

Archive for the 'Selling Advertising' Category

‘Digital Ads: How Facebook, Google, And Twitter Target Us’ – ‘ReadWrite’

The latest post on ‘ReadWrite’ is titled “Digital Ads: How Facebook, Google, And Twitter Target Us”.Kelly Cooper says, “The promise of digital media in online advertising is the ability to reach the right people with the right message at the right time. Facebook, Google, and Twitter are all jockeying for the hearts and minds of customers and advertisers alike. But there are big differences in what they’re doing and how useful their understanding of their users may be to advertisers.First, some background. Brands, which have long dreamed of advertising only to the people... [...]

Ad King Pro: Sell and manage ad space on your WP site #ad

Earl Smith just released his new WordPress plugin to manage your site’s ad space, Ad King Pro.It can manage your ads and track the clicks they receive so you can use thesestats to improve your revenue.You can define groups of banner ads to rotate, a different one is shown everytime someone comes to the page.You get reports on clicks (including the IP address of the person who clicked) daily, weekly, monthly and total. You can export these reports to a CSV file or a PDF so you can send them to your advertisers.You get a developer’s license and a master resale license. So you can... [...]

“WP Directory Plus”- a professional auto-updating local directory site in minutes #ad

Mike McKay is letting us in on this product today only, then he is taking it off the market.This new WordPress plugin, WP Directory Plus, lets you quickly set up a site to host advertising listings for local businesses. This site can be the heart (or opening wedge) of your local marketing Think of it as your newspaper’s classified ads, translated to a WordPress site. You can set up the categories you will support, assign rates and charge businesses by the month to be in your directory.WP Directory Plus is easy to install, and, thanks to its dashboard, it’s easy to manage.See... [...]