The latest ‘SEO Book’ blog post is titled “Google’s Chris DiBona On Search Ecosystem Diversity”. Aaron Wall says, “It’s hard to deny that some folks working at Google are geniuses. It’s also hard to deny the disconnect in their messaging. As Google locked down their “open” ecosystem (compatibility as a club,abandonware, deleting privacy settings, extensions required to be installed from store, extensions required to be single-purpose, forced Google+ integration, knowledge graph scrape-n-displace, “We could either sue him or hire him,” etc.),... [...]