HubSpot columnist Jeff Hoffman has shared a list of seventeen sales closing mistakes that the marketers make which ruin the sales closing process. Hoffman says, “There are a handful of mistakes you need to avoid if you hope to be successful. Here are 17 of the most prevalent — and devastating — closing fumbles I see reps make. 17 Sales Closing Mistakes to Stop Making Right Now 1. Closing only once You should consistently “close” throughout the sales process for three reasons: First, you’ll gradually secure greater and greater buy in from your prospect; second,... [...]