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Monday, December 5, 2022

Archive for the 'Mobile Marketing Tips' Category

Mobile Trends: What to Expect in 2023, December 8 [Webinar]

Smartphones in 2023 will play an even bigger role in connecting devices and customer experiences. But mobile marketers and advertisers need new strategies to succeed in a world with increasingly constrained access to customer data. eMarketer is hosting a webinar ‘Mobile Trends: What to Expect in 2023’ on Thursday, December 8, 2022, at 2.00 pm ET. The eMarketer team says, “In this Meet the Analyst Webinar, our principal analyst Yory Wurmser will walk you through exciting trends emerging for mobile. You’ll learn how: Measurement innovations will take off, though advertisers... [...]

AppOwls creates professional mobile apps for iOS & Android #ad

Tomorrow, Abhi Dwivedi will release AppOwls, which lets you create an unlimited number of Mobile Apps for iOS and Android without coding or designing. And to kick everything off, Dwivedi is offering free training on how to do it. If you have a smartphone, you probably have multiple apps on it. (We have over 200 on ours, everything from Amazon to YouTube.) That’s the state of affairs today: Every marketer and every business needs a mobile app in 2022, ➤ A mobile app to showcase their business. ➤ A mobile app with an eCommerce store to sell products. ➤ A mobile app with... [...]

Improve Mobile Web Experience with These Tools

Many of your customers use mobile devices to access your content, and these users have special formatting needs. It would be unwise to ignore them when creating your content. Google’s Vice President, Product Management Jerry Dischler has shared two new tools to help you deliver a better mobile experience. Dischler says, “Because mobile is where most people turn when they want to know, go, do or buy, it’s important to deliver the kind of mobile experience that people expect today: one that’s fast, engaging and doesn’t get in the way of what they want to accomplish.... [...]

Strengthen your mobile marketing with these tips

Mobile has become a key driving force behind the quicker adoption of the Internet all around the worlds. In this app-based economy you cannot afford to ignore mobile. Entrepreneur contributor Tiffany Delmore has shared three strategies to help marketers achieve success at mobile marketing. Delmore says, “It’s important to understand the options you have and to implement them effectively. Done well, the following strategies will help you and your company make the most of mobile marketing. 1.) Gamifying your approach. Although consumers may no longer be impressed with gimmicky gamification,... [...]

Webinar: ‘How To Prioritize Mobile And Emerging Tech In 2018’ 11.00 am EST

Forrester is hosting a webinar on ‘How To Prioritize Mobile And Emerging Tech In 2018’ on Thursday, April 12 at 11.00 am EST. This webinar helps CMOs and digital business strategy executives prioritize the right mobile technologies and navigate the hype on emerging technologies like artificial intelligence (AI), chatbots, intelligent agents, augmented reality (AR), and virtual reality (VR). Key takeaways: Anticipate how quickly new technologies like AR/VR and conversational interfaces will scale. Learn from best practices among B2C brands implementing these new technologies. Understand... [...]

Webinar: ‘How To Prioritize Mobile And Emerging Tech In 2018’, April 12

Forrester is hosting a webinar on ‘How To Prioritize Mobile And Emerging Tech In 2018’ on Thursday, April 12 at 11.00 am EST. This webinar helps CMOs and digital business strategy executives prioritize the right mobile technologies and navigate the hype on emerging technologies like artificial intelligence (AI), chatbots, intelligent agents, augmented reality (AR), and virtual reality (VR). Key takeaways: Anticipate how quickly new technologies like AR/VR and conversational interfaces will scale. Learn from best practices among B2C brands implementing these new technologies. Understand... [...]

This infographic features 9 mobile marketing trends for 2018

The Entrepreneur magazine has published an infographic featuring nine mobile trends for 2018. Kimberly de Silva says, “Before we go into the 2018 trends, let’s set the mobile stage. It’s no longer a question of whether mobile marketing is important — we know it is — it’s now the case of understanding how consumers behave on mobile devices. By 2018, more than half of all consumers will be using mobile devices first for anything they do online, according to Gartner. Across the globe, mobile devices dominate total minutes spent online. For... [...]

Create mobile-first content with these strategies

Mobile is given priority by all the brands since most of the users are connected to Internet using their mobile devices. It is crucial to differentiate between the content for PC and mobile and create suitable content. Entrepreneur columnist Syed Balkhi has shared four tips to effectively create mobile-first content. Balkhi says, “Looking to boost conversions on your website? With nearly 60% of web activity now occurring from mobile devices, you’re leaving money on the table if you don’t optimize your site for a mobile audience. What works best for your desktop visitors... [...]

Here’re 5 mobile marketing practices you should adopt

With increasing number of mobile devices and so the user base, mobile becomes a lucrative and handy tool for the marketers to reach out new customers. Entrepreneur contributor Toby Nwazor has shared five mobile marketing practices that can help marketers grow improve marketing efforts. Nwazor says, “Here are five mobile marketing practices companies must adopt in the age of “the mobile moment.” 1. Location-based marketing The era of location-based marketing is here. Businesses send customers notifications when they pass a store and promotions when they are near strategic locations... [...]

Improve Your Mobile Marketing with These Mobile SEO Tips

According to research firm BIA/Kelsey U.S. mobile-ad spend will exceed $40 billion in 2017 and by 2020 it will reach $65 billion. Seeing these statistics it becomes more crucial and important for the marketers to optimize the mobile SEO and enhance their mobile marketing. Entrepreneur columnist John Boitnott has shared eight SEO tips for the mobile web. Boitnott says, “Mobile SEO, much like traditional SEO, is about creating and tagging content in a way that makes it stand out online. Use this list of DIY mobile SEO tips to protect your brand from search engine penalties and maintain... [...]