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Wednesday, August 5, 2020

Archive for the 'Social Selling Tips' Category

37 Tips for Social Selling on LinkedIn [Guide]

HubSpot has published a new guide to help Internet marketers improve their sales with LinkedIn marketing. The guide is entitled ’37 Tips for Social Selling on LinkedIn’. You can download this free guide and learn some useful tactics to improve social selling. HubSpot team says, “In a world where 90% of decision makers don’t respond to cold outreach, you need a way to engage leads in a way that’s helpful to both them and you. LinkedIn is a phenomenal tool to engage with new contacts and build relationships before attempting to make a sale. It’s... [...]

Strengthen your social selling efforts with these tips

Social media plays an important role in improving your branding and sales efforts. It works as a connecting platform and enables the organizations to connect with more people.In social selling too the team work has a vital role. The Digital Marketing Institute’s Megan Wells has shared eight techniques for social selling team success.Wells says, “By leveraging social media to interact with prospects directly, social selling is proven to drive new leads, foster relationships, and improve overall productivity.In this article, we explore 8 social selling techniques that sales leaders... [...]

HubSpot’s guide to ‘Social Selling on LinkedIn’

The concept of social selling has evolved with the evolution of social networks.  It is a process of developing relationships as part of the sales process. Social selling takes place via social networks such as LinkedIn, Twitter, Facebook, and Pinterest.To boost your social selling, LinkedIn is one of the most important networks as it has around 500 million users and 106 million monthly active user base.HubSpot has published a short guide to social selling on LinkedIn featuring tips to use this network for social sellng.Sharing some useful LinkedIn profile tips for salespeople, HubSpot columnist... [...]

‘Are You Better at Social Selling Than Your Coworkers?’ – HubSpot

Leslie Ye says, “Social selling is a hot topic — and with good reason. According to Forbes, 79% of salespeople who take advantage of it outsell their peers.If you’re unconvinced, maybe these stats will do the trick:54% of salespeople have closed a deal as a direct result of social media.72% of B2B buyers used social media to research a purchase in 2014.53% of buyers said they rely on peer recommendations to help with vendor decisions.Unfortunately, salespeople aren’t as well-versed in social selling as they could be — only 7% of sales executives say they’ve received... [...]

‘How to Sell When You’re on Vacation: Tips for Putting Your Out-of-Office Reply to Work’ – HubSpot

Max Altschuler says, “Can you sell when you’re on vacation? Sure you can … but dragging out your laptop and taking calls from the beach is sure to annoy your family. There’s another way to keep selling when you’re out of the office, and this option doesn’t require any work on your behalf.Instead of thoughtlessly scribble an out-of-office reply five minutes before you board the plane, put a few more minutes of thought into what you write. The right words in your out-of-office reply and your signature could spark prospects’ interests and lead to a sale down the road.Here’s... [...]

‘The Business Case for Social Selling’ – HubSpot

Emma Snider says, “If you haven’t started incorporating social media into your sales process, you’re not alone.According to a survey from PeopleLinx, only 31% of sellers currently use social to sell.But a quick look at the data backing social selling indicates that the trend will only get stronger in the years to come. For instance, 79% of salespeople who actively engage on social media outperform their peers, and over half of buyers consult social channels as part of their research processes — up from 19% in 2012.While there’s no shame in not being a social seller... [...]

‘What Social Selling Isn’t’ – HubSpot

Jill Rowley says, “Just like anything shiny and new, social selling suffers from a fair amount of hype. And with hype comes misunderstanding.Sales reps and leaders eager to embrace the next generation of selling tactics often jump in with both feet. While this enthusiasm is great, sometimes they dive in before they understand what social selling really is, or what they’re trying to achieve. This is a recipe for disaster.So instead of another piece listing the benefits of social selling and the results that can be reaped through social selling tactics, I thought I’d combat some of the... [...]

‘Is Social Selling All Hype? [Data]’ – HubSpot

Emma Snider says, “In our recently released research report The State of Inbound 2014-2015: Sales Edition, we asked salespeople to weigh in on their top priorities for the coming year. The number one response wasn’t terribly surprising: Over 30% of those surveyed placed closing more deals on top of the to-do list, followed by improving the efficiency of the sales funnel, and reducing the length of the sales cycle. All good, practical goals.But the opposite side of the chart, showing the priorities that fell to the bottom of the heap,was even more interesting. Notably, that social... [...]

‘The 7 Elements of Modern Web Design’ – HubSpot

The latest article on HubSpot blog is titled “The 7 Elements of Modern Web Design”.Rachel Sprung says, “Every year, we see new website design elements emerge. Even though it may not be necessary to include all of them, the more you can incorporate into your next redesign, the better your new website will be.You may be asking yourself: But what are the latest features to include? And what elements are important to my website? Well, we’re here to help“.The 7 Elements of Modern Web DesignHubSpot [...]

‘Sales Managers: Here’s How You Can Ease Your Team Into Social Selling’ – HubSpot

The latest article on HubSpot blog is titled “Sales Managers: Here’s How You Can Ease Your Team Into Social Selling”.Jeff Hoffman says, “For over 20 years, I have spent most of my career largely in a world filled with sales and marketing professionals, and I am often baffled that one group will often embrace a new technique or method, while the other will completely ignore it. No place is this more apparent than in the world of social media.Although salespeople have grown comfortable with the use of LinkedIn as a sales tool (more on WHY later), they seem to avoid blogging... [...]