The digital marketing landscape is constantly changing and moving forward as technology improves. As an online marketer, you have a choice to either adapt your marketing to the changing conditions or get left behind. Of course, choices have consequences, and so you need to choose carefully. New software, known as ConvatPro, has just been released, designed to imrove the results of your online marketing. This new software is a smart, cost-effective, and recession-proof marketing method that leverages the power of optimization and of automation, creating a “multiplier effect” that improves efficiency,... [...]

As we mentioned yesterday, Profit Sniper X was just launched. It is tailored to beginners online, although anyone could use it productively. They specifically designed it so that you don’t need: • A list • Any experience • Any tech skills Profit Sniper X automates setting up marketing funnels, but with a difference. It can trask the results and it lets you do “A/B testing” Usually the technology of marketing funnels is complicated, especially if you want to track your results and even more, if you want to optimize your results through testing. But that is what Profit... [...]

Funnels (a funnel is a collection of web pages you lead visitors through, promoting something on each page) are the building blocks of any successful online business. You can create a funnel manually, but there are a number of software packages that make it a lot simpler to build the funnel you want. When you send traffic to your funnel, there are people who drop out along the way, although some will travel the whole distance with you. These dropouts are referred to as “leaks” in your funnel. That’s normal. Not every visitor will want or need everything you have to offer. But... [...]

Your site’s landing page plays an important role in getting new customers. The average landing page conversion rate is 2.35% and top 25% sites on the Internet are converting at 5.31% and above. Where does your site stand in these rankings? If you wish to improve the conversion rate of your landing page, watch this YouTube video from Neil Patel. Talking about the video, Patel says, “I can look at a landing page right away and know that it’s not going to convert. On the flip side, I can also look at a landing page and know if it’s going to convert exceptionally well. Today... [...]

A well designed landing page helps you attract the more prospects and help your convert them into customers. IT serves as the first entry point to your web presence. ReadWrite contributor Rohit Prasanna has shared five tips to help marketers improve the conversion rate of their landing pages. Prasanna says, “Many own or manage a small to mid-sized business website (SMB). These websites are showcasing your products or services and are only one small component of reaching your intended audience. Improving conversion rates. To reach your audience and generate leads — means to increase your... [...]

In today’s competitive marketing environment we need to find different ways to keep the customers happy. It is the key to achieving long-term success for any brand. And when it comes to b2b marketing, the success is determined by the conversion rate. Econsultancy columnist Manish Dudharejia has shared four tips to help marketers improve their b2b conversion rate optimization. Dudharejia says “If your team is ready to take CRO design more seriously, here are four statistically proven strategies to consider. 1. Offer simplified online checkouts Arguably one of the most important steps... [...]

More and more brands and marketers are utilizing Facebook, Twitter, Snapchat and other social networks to extend their reach. ‘Lead’ is the buzzword when you are trying your hands on these networks. It is crucial to convert the social media users into a client. Entrepreneur contributor Toby Nwazor has shared three useful tips on how marketers can improve conversion rate on social media. He has focused on boosting engagement, offering value and setting right goals . On boosting engagement, Nwazor says, “It’s called “social media”: You’re expected to socialize.... [...]

Mona Elesseily says, “When it comes to success with paid search, it’s not just about ad copy. You have to pay attention to your ad extensions and your landing pages as well. In this article, I’ll discuss the specific ad features and page elements that searchers/shoppers want when they’re shopping online. I’ll also cover ways to also incorporate the elements using PPC/paid search. At the beginning of every section, I’ve included the percentage of shoppers who want specific elements, so you can prioritize your element efforts. Note: Statistical data in this article is pulled... [...]

Tamar Weinberg says, “In just a few months, everyone can become a Facebook publisher. The company announced that on April 12, any publisher can host content directly on the social network. The popular program, which was launched nine months ago, gives publishers the ability to create interactive articles directly on Facebook, offering a rich media experience with fast load times. The idea at launch was to give Facebook users the ability to consume content seamlessly, ensuring that publishers still monetized from the experience. The program was initially supported with nine partners, including... [...]

Winston Burton says, “As SEOs, our job is to increase the amount of qualified traffic to clients’ brands with the intention of having end users buy something, fill out a form, download a brochure or perform other actions on a site. While improving traffic is great, it doesn’t necessarily result in more sales. So how do we actually get our clients more business through organic search? The answer is quite simple: conversion optimization. Conversion optimization is the most powerful way to improve your clients’ revenue and conversions from end users. We can optimize every element of a... [...]