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Monday, August 2, 2021

Archive for the 'Technical SEO' Category

SEO and Accessibility: Technical SEO [Series Part 3]

MOZ has published the third video in ‘SEO and Accessibility: Technical SEO’ series featuring Cooper Hollmaier. The MOZ team says, “We hope you’ve enjoyed this series on SEO and accessibility. In the final installment, Cooper shows you how the technical SEO strategies you implement across your site can help make it more perceivable, operable, understandable, and robust”. MOZ  [...]

Changes in Technical SEO [Podcast]

Searchmetrics contributor Tyson Stockton has published a new episode of Voices of Search podcast titled ‘Changes in Technical SEO’. This episode features Kathy Brown and Benjamin Shapiro. You will learn the following: Technical SEO is about all the functionality aspects of your site composed of different signals and technical factors that Google uses to determine quality and ranking score. Google utilizes JavaScript to figure out what’s going on technically with a site. View source is no longer as useful in this process as it doesn’t provide a complete picture. Google recently... [...]

Common Mistakes with Technical SEO [Podcast]

A strong SEO strategy helps you to improve your website’s overall searchability and visibility which results into better business performance. You have to be very careful in crafting your search engine marketing strategy that can help you to influence the search engines and achieve better results. Craig Campbell has published a new podcast ‘Common Mistakes with Technical SEO’ featuring Arnout Hellemans. Campbell says, “Today we’re going to talk about what you do and some of the most common things that you see when you are hired as a consultant. Some of the common mistakes... [...]

What is Schema Markup?

SEO consists in telling the search engines what your site is all about and convincing them that your site’s information will be helpful to their customers. Giving the search engines the most helpful information about your site in a format that they find easy to process give you an advantage over sites that leave search engine rankings to chance. Schema Markup is a systematic way of telling the search engines what the site is about and what content it has. With this information the search engines can index the information on the site more accurately and more completely. There is a standard... [...]

How to do SEO under Google’s current rules

Over the last 10 years or so, the influence of search engines, such as Google, has continued to grow. Marketers are scrambling to keep up. Techniques that worked to achieve a high ranking a few years ago now may actually lower a site’s ranking. Webmasters need to be on their toes to optimize their sites without antagnoizing the search engines. Chase Reiner is an SEO practitioner who has worked at keeping in sync with Google’s requirements. A while back he did a live stream presentaiton on what works in SEO today. You can watch his presentation here: YouTube  [...]

SchemaNinja Pro: Conversion, Ranking & Review Software #ad

Star ratings, also known as schema ratings, can have a big influence on buying decisions.. Maybe you’ve seen them on a Google search or on Amazon. When people see those stars, it attracts their attention, especially when it’s a high star rating. Beyond that, Google has said that schema ratings and other structured data may influence the ranking algorithm. Smart marketers are looking at schema ratings as a key tool for improved results. Schema ratings give search engines a better understanding of what your content is all about. That information will encourage search engines to show your... [...]

SEO Dragon breathes fire into your marketing #ad

Borrowing from the old saying, If Google ain’t happy, ain’t nobody happy. That is, if Google doesn’t like your site, you aren’t going to like your results. That’s a sad fact of online marketing life these days. No matter how much work you put into your site, without Google sending you traffic, your results may leave a lot to be desired. Luther Landro experienced this rejection by Google first hand, after a long period of Google. He analyzed his site to determine what could be the problem. He found it. It didn’t look major on the surface, but when he fixed it,... [...]

Bullet-proof PBN: Your guide to staying out of trouble #ad

Private Blog Networks can be the core of your SEO strategy or, if done poorly, they can be the death of all your SEO. They can pack a lot of ranking power if done right, but can result in a penalty for your site, if done poorly. Chad Nicely, Jason Suli and Chris Jenkins have just announced Bullet-proof PBN, to help you build a PBN the right way. This training course will show you: • How To correctly build out a PBN • How To Find Domains For Your PBN • How To Setup Hosting For PBN’s • How To Theme your PBN • How To Minimize Your Footprints • How To Protect your PBN Don’t... [...]

Bulletproof PBN: Rank your sites quickly #ad

Private Blog Networks (PBNs) are sets of sites linked together in a network, each with its own content, but all aimed at ultimately pointing to the site where you earn the most. These PBNs seem to be liked by the search engines, but without some guidance you may have trouble building an effective one. That’s why Jason Suli has created Bulletproof PBN. This new training will show you: • How To Find Domains For Your PBN • How To Setup Hosting For PBNs • How To correctly build out a PBN • How To Theme your PBN • How To Minimize Your Footprints • How To Protect your PBN Many marketers... [...]

Source Phoenix: 3 blueprints for earning $400K/Mo #ad

Alex Cass and Alex Becker have just launched their new training that they say has earned them and a couple of their partners $300,000 (in aggregate) in a single month. They use SEO to rank sites, many sites, over and over, using the same process each time. Client sites, affiliate sites and sites for their own products. This process works for any site, they report. And with their step-by-step, repeatable process anyone can do it. In Source Phoenix, even if you are a brand-new beginner, who can hardly spell SEO, they are offering to show you how to make $7 figures a year, if you put your mind to... [...]