Ayaz Nanji says, “More than one-third of consumers (37%) say they most often abandon an online shopping cart because they decide at the last minute that the purchase is too expensive, according to a recent report from Offers.com. The second most common reason for not completing an online purchase is finding a better price on another […]
Archive for the ‘ Online Shopping Carts ’ Category
Tom Wentworth says, “It’s time to talk about customer experience on the web. If a woman is shopping for a new pair of heels and the store clerk offers her men’s loafers, she’d be frustrated and probably less inclined to shop at that store again. Online however, she brushes off the analogous experience as just another […]
Amberly Dressler says, “When online conversion tactics like personalization, alternative delivery locations and live chat are part of everyday shoppers’ lexicon, it’s time for businesses to get serious about making it easier to purchase their goods and services. Recently, comScore and UPS released the findings of its third annual UPS Pulse of the Online Shopper Study. Overwhelmingly, the results showed that […]
‘They want you to want them: Win your cart abandoners back by showing you care’ – ‘Experian Marketing Forward’ Blog
The latest post on ‘Experian Marketing Forward’ Blog is titled “They want you to want them: Win your cart abandoners back by showing you care”.
The latest article on ‘MarketingProfs’ is titled “How Consumers Use Online Shopping Carts”.