Return To Home Page
Main Site Navigation
Search This Site
Sunday, May 31, 2020

Archive for the 'Email Copywriting' Category

Alessandro Zamboni is giving away his guide to copywriting tips

Alessandro Zamboni is a successful online marketer who has taken the time to compile a collection of links to copywriting instruction, tips and resources. Initially, it was for his own benefit, but now he is giving a free copy to all interested marketers, as a way to build his audience for his future marketing training.We got a copy to evaluate and found it worthwhile.If you would like a copy, you can get it here: Copywriting Cheatsheet. [...]

‘Email Marketing: Key takeaways from an award-winning campaign that increased online sales 66%’ – MarketingSherpa Video

MarketingSherpa has published a video titled “Email Marketing: Key takeaways from an award-winning campaign that increased online sales 66%”.MarketingSherpa team says, “In this MarketingSherpa webinar you’ll learn how an e-commerce company implemented a creative and audience-centric approach to increase online ticket sales by 66%.Daniel Burstein, Director of Editorial Content, MECLABS, sat down with Paul Ramirez, Vice President of Operations, and Ryan Blomberg, Director of Engineering, both of Eventful, and discussed what made a data-driven campaign into something great.... [...]

‘A/B Testing: Optimizing calls-to-action for maximum conversions’ – MarketingSherpa Video

MarketingSherpa has published a video titled “A/B Testing: Optimizing calls-to-action for maximum conversions”.MarketingSherpa team says, ““As human beings, we really like the cookie-cutter, one-size-fits-all, ‘here are the three golden rules, it always works’ solutions. I don’t care for best practices, I care for conversions. That’s why I test. Best practice is more of you’re doing what everyone else is doing.”Michael Aagaard, Copywriter, ContentVerve.com, presented, “How to Optimize and Test: Calls-to action for maximum conversions,”... [...]

Marketing Emails for people who don’t know how #ad

There are a lot of people who don’t know how to write persuasive sales copy. For them, writing a persuasive email is torture. Writing one that actually sells something is almost impossible.Matt Bacak has a solution for you, his Instant Email Swipefile.For the last 9 years, Bacak has been regularly sending email sales letters to his mailing list. They have earned him many millions of dollars. Now, he is making every one of these emails available for you to swipe and use for your own sales.Now you don’t have to labor over a sales letter you need to mail out for your product or an affiliate... [...]

‘Email Copywriting: How one company generated a 400% increase in CTR’ – MarketingSherpa Video

MarketingSherpa has published a video titled “Email Copywriting: How one company generated a 400% increase in CTR”.MarketingSherpa team says, “In this Email Summit 2013 video replay, see Donna Krizik, Director, Client Communications, Crestwood Associates, and Justin Bridegan, Senior Marketing Manager, MECLABS, discuss the importance of marketing as a conversation and meeting the needs of the customer, not pushing the sale.Krizik explained once the marketing team at this Microsoft Dynamics CRM value-added reseller understood what customers needed and valued, it was “super... [...]