This is a reminder for the CMI webinar to be held on April 17, 2024.  Content Marketing Institute is hosting a webinar ‘Zero-Clicks, SEO and AI’ on Wednesday, April 17, 2024, at 1.00 pm ET. The CMI team says, “Join us for a webinar that will be brimming with new ideas and insights to fuel your content strategies. We’ve compiled encore sessions from three of our most popular speakers to bring you expert advice on zero-click content, SEO strategies, and AI for content design. Plus, join us for a live Q&A at the end of each session to get all your questions answered.”. There... [...]

This is a reminder for the Adweek webinar to be held on April 16, 2024.  Customers visiting a physical location are more likely to make a purchase than those browsing online. But without campaigns specifically designed to increase foot traffic to brick-and-mortar locations, you could be overspending on media that isn’t increasing visits, conversions or generating the ROAS required of marketers today. Adweek is hosting a webinar ‘Are Your Digital Ad Dollars Driving Foot Traffic?’ on Tuesday, April 16, 2024, at 1.00 pm EDT. The Adweek team says, “Uncover the media strategies... [...]

This is a reminder for the DMD webinar to be held on April 16, 2024.  AI revolutionizes copywriting with its ability to generate tailored, engaging content at scale, optimizing marketing efforts and enhancing brand messaging. By analyzing data and understanding audience preferences, AI empowers marketers to craft compelling narratives and drive impactful communication strategies. Digital Marketing Institute is hosting a webinar ‘How to Use AI for Your Copywriting’ on Tuesday, April 16, 2024, at 1.00 pm ET. The DMI team says, “AI can still be a mystery to those working with copy... [...]

Content Marketing Institute is hosting a webinar ‘Zero-Clicks, SEO and AI’ on Wednesday, April 17, 2024, at 1.00 pm ET. The CMI team says, “Join us for a webinar that will be brimming with new ideas and insights to fuel your content strategies. We’ve compiled encore sessions from three of our most popular speakers to bring you expert advice on zero-click content, SEO strategies, and AI for content design. Plus, join us for a live Q&A at the end of each session to get all your questions answered.”. There will be three sessions as part of the webinar: Zero-Click Content... [...]

Social Media Examiner has published the latest episode of the Social Media Marketing Podcast ‘The Agency Pivot: How to Downsize Clients or Services’ featuring Laura Click. This episode covers the following: The Challenges That Lead Agency Owners to Consider a Pivot in the Marketing Services They Provide or the Type of Clients They Serve How to Know When to Execute Your Pivot Strategy How to Communicate Services Changes to Your Existing Clients How to Prepare You and Your Team for Changes in Service Offerings How to Adapt Your Resources... [...]

HubSpot has published the latest ‘Marketing Against The Grain’ podcast episode ‘Matt Wolfe Ranks The Best AI Tools For Marketers In 2024’. The video covers the following: Hume detects emotion in voice. Quickly create and test audio and video jingles. Heygen translations for creator influencer use. Kieran loves Claude 3. Opus Clip impressive clip editing, but needs improvement. ElevenLabs overdub and remix content into audio format. ElevenLabs translation and sound effects for content creators. AI image generators used for YouTube thumbnails. Free... [...]

Copyblogger has published the latest podcast episode ‘Building a Business and 3.5+ Million Follower Audience in the Gardening Niche’ featuring Kevin Espiritu. The Copyblogger team says, “In this episode, Tim Stoddart sits down with Kevin Espiritu aka “Plant Daddy.” They discuss the importance of soil health and the alarming state of our soil today. Tim expresses his fascination with bacteria in soil and highlights the lack of understanding among the general public about the crucial role soil plays in food production.” Copyblogger  [...]

AI plays a pivotal role in writing by generating content efficiently and optimizing language for various purposes. In marketing, it facilitates targeted advertising, personalized content creation, and data-driven decision-making to enhance customer engagement and drive sales. Copyblogger has published the latest podcast episode ‘The Truth About AI’s Roles in Writing and Marketing’ featuring Britney Muller. The Copyblogger team says, “In this episode, Tim Stoddart sits down with Britney Muller, about her interests and current projects in the world of AI and machine learning.... [...]

More and more businesses are turning to third-party creators, influencers and affiliates to fuel their growth, and establishing mutually beneficial long-term relationships is critical. Adweek is hosting a webinar ‘Navigate the Complex Brand-Creator Relationship’ on Tuesday, May 14, 2024, at 1.00 pm ET. The Adweek team says, “Discover everything that brands and creators should keep in mind to ensure a successful working relationship from leaders at LinkedIn influencer agency Creator Authority, We Are Verified and social commerce creator Orca. You’ll find out: Industry best practices... [...]

This is a reminder for the Adweek webinar to be held on April 11, 2024.  Many marketers are concerned that third-party identifier deprecation will threaten their ability to reach people on the open web. But with the right solutions and partners, brands can not only still reach in-market customers at scale, wherever they are, but also achieve better results than they did with cookies. Adweek is hosting a webinar ‘Why Identifier Deprecation Won’t Kill the Open Web’ on Thursday, April 11, 2024, at 1.00 pm EDT. The Adweek team says, “Loch Rose, Epsilon’s chief analytics officer,... [...]