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Friday, August 14, 2020

Archive for the 'Increasing Conversion Rate' Category

MaxConvert: AI-based Personalized Notification Technology #ad

At 10:00 EST, Dr. Amit Pareek releases new software that increases engagement, leads and sales: MaxConvert Commercial.For the first 3 hours of the launch, you can use the coupon “supervip” for a 11% discount.Here is the rationale for this new software: Everytime we see a countdown timer on a deal, we tend to make an immediate purchase. In addition, everytime we see a notification box, sticky bars, pop-ups, splash pages on landing or when exiting any website, page, we tend to take ation so we don’t miss out.Rock star marketer Neil Patel recognizes the importance of these tools... [...]

ConversioWidgets: Struggling with Conversions on your Website? #ad

If you are like many website owners, you struggle to convert your visitors into leads and sales.Conversion rate (the percent of visitors who respond to your call to action) is a major factor for website success. Boosting your conversion rate increases your profit without any increse in traffic (or expenses).However, correcting your conversion problem can burn thousands of dollars while you are experimenting with solutions.This week, new cloud-based software (ConversioWidgets Pro) was announced that helps you address your conversion problems.This new Conversion Tool for Website Owners consists... [...]

Econsultancy shares four trends that improve conversion rate optimisation

The ultimate goal of running a well-designed website is to influence and get more customers online. A good site helps you convert more prospects into customers.Econsultancy columnist Jeff Rajeck has shared four trends that help brands improve the conversion rate optimisation.Rajeck says, “Conversion rate optimisation (CRO), or improving a website to increase the percentage of visitors who convert and become customers, has become a critical part of improving ecommerce site performance and is also practiced by many brand marketing teams.Because of its importance, Econsultancy has covered... [...]

Strategies to increase on-site conversion with site search

Providing site search facility is a great way to help your customers find out what they want, apart from what they are seeing on your landing page or blog.HubSpot’s Alex Girard has shared some useful strategies to increase your  on-site conversion with site search.Girard says, “According to WebInc, visitors who use site search are 216% more likely to convert into paying customers than regular visitors. This is because the behavior of someone using site search is largely different from someone just clicking around your navigation.This is especially true for ecommerce companies.... [...]

‘The Value of Audience Attention—What Happens Before the Conversion’ Webinar 1.00 pm ET

eMarketer is hosting a webinar on ‘The Value of Audience Attention—What Happens Before the Conversion’ on Tuesday, June 12 at 1.00 pm ET.The eMarketer team says, “What do people pay attention to before the conversion happens? Marketers care a lot about conversion and can get caught up in this metric.eMarketer is pleased to moderate a special presentation with Clare Carr, vice president of marketing at Parse.ly. This webinar will offer insights and best practices to help marketers understand what people are actually paying attention to, enough to convert, so they can replicate... [...]

‘The Value of Audience Attention—What Happens Before the Conversion’ Webinar June 12

eMarketer is hosting a webinar on ‘The Value of Audience Attention—What Happens Before the Conversion’ on Tuesday, June 12 at 1.00 pm ET.The eMarketer team says, “What do people pay attention to before the conversion happens? Marketers care a lot about conversion and can get caught up in this metric.eMarketer is pleased to moderate a special presentation with Clare Carr, vice president of marketing at Parse.ly. This webinar will offer insights and best practices to help marketers understand what people are actually paying attention to, enough to convert, so they can replicate... [...]

MOZ’s interview with Joel Headley tells you how to improve conversions

The MOZ team has published the transcript of an interview with Joel Headley, Director of Local SEO and Marketing at healthcare practice growth platform PatientPop. Headley shares some secrets to help marketers improve bookings and conversions with Google Posts.The MOZ team says, “Have you been exploring all the ways you might use Google Posts to set and meet brand goals?Chances are good you’ve heard of Google Posts by now: the micro-blogging Google My Business dashboard feature which instantly populates content to your Knowledge Panel and individual listing. We’re still only months... [...]

Tips to improve your conversion rate with machine learning

AI-powered machine learning can help you better understand the movements and behaviour of your visitors and help you offer the right products and services. It can also play a pivotal role in boosting your conversion rate.Econsultancy columnist Matt Lacey has published an article to help marketers improve conversion rates using machine learning.Lacey says, “84 Per cent of marketing organisations are using machine learning, according to industry sources.One of the most notable areas where machine learning is burgeoning and delivering fast-paced impact is improving conversion and it’s... [...]

Improve your website’s conversion rate with these tricks

Your website is one of the entry-points for your prospects and customers. Today most of the businesses are having a website which brings a challenge to us for creating a site that attracts the attention of the visitors and makes them take an action.Entrepreneur contributor Jonathan Long has shared six ways to improve a website’s conversion rate.Long says, “A lot of my online marketing consulting clients have the same dilemma when they come to me for advice — their traffic numbers are solid, but the leads, sales and revenue just aren’t there. Your conversion rate is... [...]

Seven CRO Questions Answered

The Econsultancy team has compiled the answers to seven questions dealing with Conversion rate optimisation trends, challenges & strategy. The questions were answered by the CRO experts in an event.The following questions have been answered by the experts: Is it fair to say CRO is not as en vogue as it has been? If so, why? Is there received wisdom for what metrics conversion specialists should be measuring? And over what period? Mobile seems to have increased the checkout abandonment rate. What criteria/features are particularly important when creating ‘flow’ in the checkout? What... [...]