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Thursday, October 17, 2019
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Internet Marketing NewsWatch|  Internet Business| Online Marketing|Home based business
Internet Marketing NewsWatch|  Internet Business| Online Marketing|Home based business

Archive for the ‘ Google Ranking Tips ’ Category

‘Holiday optimization tips for remaining competitive in the SERP’ – Search Engine Land

Lydia Jorder says, “During the holidays, we often let a fair part of ourselves go: diet, exercise, budgets and more. But for local search engine optimization (SEO) professionals, there is something very impactful that can get away from us little by little, until it is completely out of control: Rankings. During the holiday season, we sometimes neglect […]

‘How Can Small Businesses/Websites Compete with Big Players in SEO?’ – MOZ

MOZ team says, “It may seem like an impossible uphill battle to compete with big sites in the SERPs, but there are benefits to running a smaller site that can make a tremendous difference to your SEO. In today’s Whiteboard Friday, Rand explains how small businesses and websites can target opportunities the big sites can’t, in […]

‘I’ve Optimized My Site, But I’m Still Not Ranking—Help! – Next Level’ – MOZ

Jo Cameron says, “Welcome to the sixth installment of our educational Next Level series! In our last episode, Jo took you on an adventure diving for treasure in the long tail of search. This time around we’re answering the call for help when you feel like you’ve done all you can, but you’re still not ranking. […]

’23 mobile UX mistakes that Google doesn’t like’ – Econsultancy

Ben Davis says, “What mobile UX mistakes should marketers be looking out for? Here are 23 of them for a start. The information is taken from a variety of Google resources and includes both factors that Google has explicitly stated could be detrimental to search performance, and other factors for which the same could be implied […]

’10 Illustrations of How Fresh Content May Influence Google Rankings (Updated)’ – MOZ

Cyrus Shepard says, “How fresh is this article? Through patent filings over the years, Google has explored many ways that it might use “freshness” as a ranking signal. Back in 2011, we published a popular Moz Blog post about these “Freshness Factors” for SEO. Following our own advice, this is a brand new update of […]

‘What to do when a competitor ‘steals’ your product page Google ranking’ – Econsultancy

Ben Davis says, “We recently ran an article about the importance of canonical tags to differentiate between similar product pages. You can read that piece here. But what about when a competitor’s page seems to have bumped you out of the search results? That’s another topic that Jon Earnshaw, CTO Pi Datametrics, discussed at Brighton […]

‘How to Get Your App Content Indexed by Google’ – MOZ Blog

Bridget Randolph says, “As mobile technology becomes an increasingly common way for users to access the internet, you need to ensure that your mobile content (whether on a mobile website or in a mobile app) is as accessible to users as possible. In the past this process has been relatively siloed, with separate URLs for […]

‘The Impact of Queries, Long and Short Clicks, and Click Through Rate on Google’s Rankings’ – MOZ Blog

MOZ team says, “Through experimentation and analysis of patents that Google has submitted, we’ve come to know some interesting things about what the engine values. In today’s Whiteboard Friday, Rand covers some of what Google likely learns from certain user behavior, specifically queries, CTR, and long vs. short clicks“. The Impact of Queries, Long and […]

‘A Beginner’s Guide to Google Search Console’ – MOZ Blog

Angela Patteys says, “If the name “Google Webmaster Tools” rings a bell for you, then you might already have an idea of what Google Search Console is. Since Google Webmaster Tools (GWT) has become a valuable resource for so many different types of people besides webmasters—marketing professionals, SEOs, designers, business owners, and app developers, to […]

‘Traffic and Engagement Metrics and Their Correlation to Google Rankings’ – MOZ Blog

Roy Hinkis says, “When Moz undertook this year’s Ranking Correlation Study (Ranking Factors), there was a desire to include data points never before studied. Fortunately, SimilarWeb had exactly what was needed. For the first time, Moz was able to measure ranking correlations with both traffic and engagement metrics. Using Moz’s ranking data on over 200,000 […]