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Thursday, October 17, 2019
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Internet Marketing NewsWatch|  Internet Business| Online Marketing|Home based business
Internet Marketing NewsWatch|  Internet Business| Online Marketing|Home based business

Archive for the ‘ Google Ranking Tips ’ Category

‘New, unconfirmed Google ranking update ‘Fred’ shakes the SEO world’ – Search Engine Land

Barry Schwartz says, “Since yesterday morning, the SEO industry has been watching an unconfirmed Google ranking update that seems to target more of the link quality aspects of the overall algorithm. Many are calling this the Fred Update, a name we’re also adopting. That came from Google’s Gary Illyes, who has jokingly suggested that all […]

‘5 Strategic SEO Moves to Increase Your Website’s Rankings’ – Business.com

Jody Resnick says, “For owners and managers of SMBs, taking time to understand the intricacies of search engine optimization (SEO) can seem unnecessary.  However, leveraging the latest digital marketing tactics is important to your bottom line. Here are five relatively simple SEO tactics that can help you achieve your revenue goals. 1. Write original content You’ve […]

‘How to Uncover Hidden Keyword-Level Data Using Google Sheets’ – MOZ

Sarah Lively says, “TL;DR Keyword-level data isn’t gone, it’s just harder to get to. By using Google Sheets to marry the data from Search Console and Google Analytics into a sheet, you’ll have your top keywords and landing page engagement metrics together (for free!). It’s not perfect keyword-level data, but in 7 steps you can […]

‘The Keyword + Year Content/Rankings Hack’ – MOZ

MOZ team says, “What’s the secret to earning site traffic from competitive keywords with decent search volume? The answer could be as easy as 1, 2, 3 — or more precisely, 2, 0, 1, 7. In today’s Whiteboard Friday, Rand lets you in on a relatively straightforward tactic that can help you compete in a tough […]

‘A simple checklist to prep for the Google mobile-first index’ – Search Engine Land

Bryson Meunier says, “Hopefully, all of you learned from “Mobilegeddon” in 2015 and “Mobilegeddon 2” in 2016 that the updates Google makes to improve the smartphone user experience for the majority of Google searchers are not the end of the world. Not even close, in fact. Still, I have seen a lot of articles focused […]

‘Searchmetrics Google ranking factors study says content gaining while links losing in importance’ – Search Engine Land

Barry Schwartz says, “A new Google search rankings factors study released by Searchmetrics today shares that while content relevance is gaining in importance with Google, backlinks are a declining ranking signal. The full study can be downloaded over here, but here are the key takeaways from the study: The URLs with the highest content relevance […]

‘How Google may be slowing down AMP by not using direct links to publishers’ – Search Engine Land

Danny Sullivan says, “One of the biggest disadvantages for publishers in using AMP — the accelerated mobile pages format — is that Google will not show a publisher’s actual URL when displaying AMP pages. Google says this is so AMP pages load quickly. However, using a publisher’s URL might hardly slow a page down. In fact, […]

‘Optimizing Google Home search responses’ – Search Engine Land

Brian Ussery says, “Google’s new “Google Home” device may be one of the most popular holiday gifts this year, but some marketers are not going to be celebrating in 2017. For instance, if you ask Google Home, “What is Bing?” its response is, “Indicating a sudden event or action.” If you ask, “What is Yahoo?” its […]

‘How to Rank on Google Home’ – MOZ

Dr. Peter J. Meyers says, “Google Home, Google’s latest digital assistant, is part of a broader market experiment in voice-only search. While the hardware is new, Google has been building toward this future for a while, and one of the clearest examples is the introduction of featured snippets to answer questions in search. For example, […]

‘Google’s War on Data and the Clickstream Revolution’ – MOZ

Russ Jones says, “Existential threats to SEO Rand called “Not Provided” the First Existential Threat to SEO in 2013. While 100% Not Providedwas certainly one of the largest and most egregious data grabs by Google, it was part of a long and continued history of Google pulling data sources which benefit search engine optimizers. I don’t […]