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Wednesday, May 18, 2022

Archive for the 'Google Analytics' Category

Tracking SEO Efforts Using Google Analytics

By installing Google Analytics on your site, you can track how well you are bringing potential clients to the site and your success in converting users into clients. Forbes contributor Peter Boyd has published an article on using Google Analytics to track your SEO efforts. He says, “It is important to keep track of analytic data from your website on a regular basis. Many of the law firms I’ve worked with chart their progress monthly in areas such as the number of newsletter sign-ups, bounce rate (i.e., how quickly a user left the site) and most-viewed blog posts. The precise metrics... [...]

10 Steps to Generate GA4 Landing Page Report

Search Engine Land contributor Krista Seiden has published an article on generating a Google Analytics 4 landing page report in 10 easy steps. She says, “Want to make your own landing page report in Google Analytics 4, but not sure how? Then this article is for you. Read on to learn how you can make your own landing page report in GA4 in a few simple steps. Step 1: Start from a similar template. In this case, the Pages and Screens report in GA4. Then click Customize Report in the upper right corner. Step 2: Click in to edit the included dimensions and Click “Add dimension”. Scroll... [...]

Google Analytics 4 Takeover: Be Prepared, May 12 [Webinar]

MoreVisibility is hosting a webinar ‘Google Analytics 4 Takeover: Be Prepared’ on Thursday, May 12, 2022, at 1.00 pm EST. The MoreVisibility team says, “What You’ll Learn How to get started with Google Analytics 4 (GA4) Ideas to avoid data loss when Universal Analytics is sunset Top differences between Universal Analytics & GA4 and how to solve them Tips for using Standard Reports and setting up Custom Reports in GA4.” Google Analytics 4 Takeover: Be Prepared MoreVisibility  [...]

Google Analytics 4 Takeover: Be Prepared, May 12 [Webinar]

MoreVisibility is hosting a webinar ‘Google Analytics 4 Takeover: Be Prepared’ on Thursday, May 12, 2022, at 1.00 pm EST. The MoreVisibility team says, “What You’ll Learn How to get started with Google Analytics 4 (GA4) Ideas to avoid data loss when Universal Analytics is sunset Top differences between Universal Analytics & GA4 and how to solve them Tips for using Standard Reports and setting up Custom Reports in GA4.” Google Analytics 4 Takeover: Be Prepared MoreVisibility  [...]

Google Analytics 4 Migration: How to Prepare [Video]

Social Media Examiner has published a new video ‘Google Analytics 4 Migration: How to Prepare’ to help you smoothly migrate to GA4 from the older versions. The SME team says, “Are you ready to shift from Universal Analytics to Google Analytics 4 (GA4)? Wondering how to prepare and what to expect when the change comes? Discover exactly how Google Analytics is changing, what GA4 is, how to prepare, and how to set proper expectations with your boss or clients for the future of their data.” Social Media Examiner  [...]

Four Tips to Getting Started With GA4

By gaining deeper insights into Google Analytics 4, you can make yourself comfortable with site traffic, user engagement, events, and conversion reports. Search Engine Journal contributor Kayle Larkin has shared four tips to help you get started with Google Analytics 4. She says, “Here are four GA4 tips to get you up and running. 1. Site Traffic Let’s start with the basics. How will you know if your marketing efforts are resulting in site growth? To measure site traffic, you can look at users or sessions. Users represent an individual who visited your website. Sessions represent “visits”... [...]

Google Analytics: What’s A Good Bounce Rate In 2022?, February 18 [Podcast]

Search Engine Journal is hosting a live podcast ‘Google Analytics: What’s A Good Bounce Rate In 2022?’ on Friday, February 18, 2022, at 3 pm ET. The podcast will feature Kayle Larkin, a data-driven SEM strategist at Larkin SEO. Loren Baker says, “Kayle is the “legit” Analytics + SEM consultant for B2B and eCom companies worldwide. She also made GA’s list of “Women in Analytics” for 2020. She has written guides on using Google Analytics to build profitable marketing campaigns on Search Engine Journal and Ahrefs. Her guides have also been shared on Twitter and LinkedIn... [...]

GA4 Quick Tips – Pages Report

Krista Seiden has published a new video ‘GA4 Quick Tips – Pages Report’ highlighting the Pages report that helps Google Analytics 4 users gain a better understanding of their website’s performance. In this short video, KS Digital founder and former Googler Krista Seiden walks you through Pages Reporting in Google Analytics 4 KS Digital  [...]

Your Guide to Google Analytics Automated Reports

The Google Analytics platform provides you with easy-to-understand reports that can be used to plan and execute your further marketing campaigns. Databox Inc. contributor Djordje Cvijovic has published a comprehensive article on ‘Google Analytics Automated Reports’. Cvijovic says, “As marketers, we’re always looking for new ways to streamline our workflow and save time. And that’s where automation comes in. If you are a Google Analytics user, automated reports are a great way to help you make the most out of your data. Wondering how? Discover the benefits of automated Google... [...]

Five Ways To Use Google Analytics For Tracking Social Media

By evaluating how your social media marketing campaigns are performing, you can continue to make the required changes for achieving better results. Orbit Media’s Andy Crestodina has shared five ways to help you use Google Analytics to track social media. He says, “This post shows the step-by-step process for answering each of these questions. How much traffic is social media bringing to your site? Which specific social networks are sending traffic to your site? How much social traffic is going to any specific blog post or web page? How to create a segment to see social media traffic... [...]