Return To Home Page
Main Site Navigation
Search This Site
Friday, July 10, 2020

Archive for the 'Google Analytics' Category

Google Analytics for Small Businesses [Podcast]

John Jantsch has published a new episode of Duct Tape Marketing podcast ‘Google Analytics for Small Businesses’. Listen to this episode to learn how you can use Google Analytics to improve your business decisions.He says, “Today’s topic is Google Analytics, one of my favorite items to talk about. It isn’t the sexiest topic, I know. But it’s an important one. Closing the loop on your marketing investment, on your channels, on your customer engagement, those are important. This allows you to focus, to spend less money, and to invest in what really works”.Listen and... [...]

Guide to Linking Google Ads and Analytics in Different Accounts

Hallam’s Jack Brown has published a step-by-step guide to linking Google ads and analytics in different accounts.Brown says, “Google Ads conversion tracking allows you to see how your campaign is performing in line with your business goals, but by linking Google Ads to Analytics you will be able to import Goals configured in Analytics as a conversion.In addition, it becomes possible to see how many people have visited your site from your adverts, which pages they visited, the amount of time they spent on your website, and where they exited your website. This will paint a better picture... [...]

Understanding ‘Sessions’ in Google Analytics [Article]

Google Analytics platform helps you to analyze your website performance and take required measure to improve its performance.Practical Ecommerce contributor Armando Roggio has published an article titled ‘Understanding ‘Sessions’ in Google Analytics’ to help you understand ‘sessions’ element in Google Analytics.Roggio says, “The word “session” in an English dictionary reads something like “a period of time devoted to a particular activity.” It could be, for example, an individual working on a specific task or goal.Google Analytics uses the term “session”... [...]

How to Use Advanced Features in Google Analytics [Video]

By correctly using Google Analytics platform you can learn about the performance of your marketing campaigns and make required changes for better results.Neil Patel has published a new video ‘How to Use Advanced Features in Google Analytics’ to help you enhance your marketing with advanced Google Analytics features.He says, “Today in SEO Unlocked we’re going to be going over Google Analytics part two. In other words, I’m going to help you master Google Analytics and got into some of the nitty-gritty details that you need to know to really succeed”.Watch the... [...]

How to Perform Website Audit with Google Analytics

Regular website audit can help you to keep your website in search engine result pages.Orbit Media Studios‘s Andy Crestodina has shared a seven-step process to perform website audit using Google Analytics.Crestodina says, “Finding opportunities. That’s what Analytics is all about, right? Find what’s working and then double down on that approach.But you can also use Google Analytics to see:• if there are bugs,• if anything is missing,• if anything is broken.It’s a super fast way to audit your website. You can often find big problems in just a few clicks.Here... [...]

A Guide to Using Google Analytics for Beginners [Guide]

The Google Analytics platform enables webmasters to measure their website performance, advertising ROI and track flash, video, and social networking sites and applications. Builtvisible has published ‘A guide to using Google Analytics for beginners’ to help you understand and learn how to use Google Analytics service.This guide covers the following:The Basics of TrackingAccount StructureReporting InterfaceKey ConceptsTools & Resources.A guide to using Google Analytics for beginnersBuiltvisible [...]

Guide to Tracking Clicks From Emails in Google Analytics

Google Analytics platform helps you to evaluate your website performance and make necessary changes. With Google Analytics you can also check your email campaign performance. Converion Uplift’s Neal Cole has published a short guide to using Google Analytics to track clicks from your email campaigns. Cole says, “It’s essential to track clicks from emails in Google Analytics to be able to measure the performance of your email campaigns. However, email clicks are also an important step in most sign-up and password reset journeys.Many off-the shelf solutions, such as Mailchimp,... [...]

‘Last Click is Outdated: Learn to Use Google Analytics’ New Attribution Beta’ Webinar February 27 [Webinar]

Google Analytics platform enables you to learn about your website performance and make necessary changes to improve your marketing performance. Hanapin Marketing team is hosting a webinar ‘Last Click is Outdated: Learn to Use Google Analytics’ New Attribution Beta’ on Thursday, February 27, 2020. Hanapin team says, “Google’s new tool compares how different attribution models impact the valuation of your marketing channels. Attribution models can be beneficial if you are looking for a deeper understanding of the customer journey, changing internal mindsets on how conversion... [...]

Definitive Guide to Google Analytics [Guide]

The Google Analytics platform enables you to measure your advertising ROI and track your Flash, video, and social networking sites and applications. SEMrush contributor Phil Pearce has published the ‘Beginner’s Definitive Guide to Google Analytics’ to help you improve your marketing with Google Analytics.Pearce says, “Google Analytics is one of the many tools that Google provides to help people understand what visitors are doing on their website. The tool allows you to track and analyze critical data on your site and site visitors. It is one of the most popular... [...]

Google Analytics For Social Media [Guide]

Google Analytics platform helps you to track and analyze marketing data from organic traffic to paid results as well as specific pages on your site. AdEspresso team has published a new guide ‘Google Analytics For Social Media: How To Setup, Track, & Measure Your Results’ to help you use Google Analytics for improving your social media marketing.AdEspresso team says, “In this guide, we’ll show you everything you need to know to master Google Analytics, track your campaigns and traffic, and measure results.It will help you set up your account, install the... [...]