The latest MOZ blog post is titled “How to Use the Information Inside Google’s Ved Parameter”.David Kelly says, “With much of the information about where visitors came from now encrypted by Google, any tools that can help crack that code are worthwhile. This post shows you how to pull apart Google’s ved parameter and break down the information it contains in Google Analytics“.How to Use the Information Inside Google’s Ved ParameterMOZ Blog [...]
Archive for the 'Google News' Category
The latest article on ‘Business 2 Community’ is titled “5 Steps to Creating Better Content”.Zach Heller says, “Content marketing still gets a lot of attention. And there are many reasons for that. But if you’re a company that is trying to make content marketing work for you and having trouble, you don’t need me to repeat all of the reasons you should stick it out. You want me to give you tips on how to make it work.So here are five easy steps to create better content that will work for you:1. Track current performance – the first thing you need to do... [...]
The latest article on ‘Business 2 Community’ is titled “More About Google Hummingbird and What It Means To You”.Michelle Smith says, “You’ve probably searched on Google before. If you’re like me, you do it at least 50 times a day. Google searches continue to grow, as global traffic increasing thanks to technologies like fiber-optic Internet.Each Google search pulls up hundreds of thousands, if not millions, of results. But did you ever think about just how those results get there?Google indexes sites and ranks search results using an always-changing search algorithm.... [...]
The latest article on HubSpot blog is titled “When’s the Best Time to Publish Blog Posts? Figure It Out With a Custom Google Analytics Report”.Shilpa Pandya says, “It never ceases to amaze me how many marketers don’t know the answer to that seemingly simple question. It’s even more amazing once you realize how easy it is to create a custom report in Google Analytics that answers this question in a few quick minutes.Sure, there are many other analytics platforms that provide access to this level of detailed analysis of your blog’s performance over time, including HubSpot’s... [...]
The latest post on ‘Mashable’ is titled “Apple’s iPad Dominated U.S. Tablet Sales in 2013”.Joe White says, “Apple’s iPad is continuing to dominate U.S. personal computing device sales, and according to recent data, it drastically outsold both Android- and Windows-powered tablets this past year. The data comes from the NPD Group, which also had some interesting information to share concerning notebook sales, too.Out of all personal computing devices sold between January and November 2013, the iPad (the 9.7-inch iPad and the iPad mini combined) accounted for 15.8%. This is... [...]
The latest article on ‘Business 2 Community’ is titled “A Social Media Field Guide For Small Business Owners (Infographic)”.Morgan Hauck says, “Facebook, Twitter, Pinterest, Youtube, Google+, LinkedIn – the social media cloud is diverse and continuously growing. With so many options for small businesses to be on, just how do you decide which social network is worth your time? The infographic by 9 Clouds illustrates the top social media platforms and how they differ by audience and market as well as breakdown the time commitment of each channel so businesses can budget... [...]
The latest post on ‘Mashable’ is titled “Google in 2014: The World Is (Almost) Its Oyster”.Chris Taylor says, “When I interviewed Larry Page and Sergey Brin for their first ever Time magazine story, the then 27-year-old Google founders started talking up a grandiose mission: to organize the world’s information.This was at the turn of the century, when they’d just moved to an office park and could walk unknown on the street. I met them again at Burning Man 2000 when they showed up incognito in body paint at Time‘s RV for a drink; it took me 10 awkward... [...]
The latest article on ‘Business 2 Community’ is titled “What Bloggers Need to Know About SEO, Google, and Hummingbird for 2014”.Darin Hammond says, “Penguin and Panda Algorithms Knock Out Page RankAre you lost in Google’s algorithms?Hummingbird: Google’s newest algorithm focuses on searchers.Prior to Google’s Penguin and Panda, search engine optimization (SEO) often involved manipulating the algorithms by repeating key words and phrases throughout blog posts. This achieved a higher Page Rank for a site, so SEO strategists figured out what the algorithms were looking... [...]
The latest article on ‘Business 2 Community’ is titled “The SEO Power of a Google +1”.Emmet Smith says, “There have been public statements from Google’s engineer Matt Cuts that they do not use the +1 as a ranking factor. However, a study by Moz.com shows that there is a great correlation between +1s and rankings. The +1 may not be a ranking factor but it has several SEO benefits. By increasing your Google+ engagement, you reap SEO benefits to your site.Publicly Recommend on GoogleWhen someone +1s your site, their is a chance that your site will show up to them... [...]
The latest article on ‘Business 2 Community’ is titled “5 Tips To Improve Content Marketing After Google’s Hummingbird”.Phil Lauterjung says, “Content Marketing has become even more important with Google’s Hummingbird update.For many years, search engines have ranked your web real estate by matching keywords or phrases typed in a search box to keywords that appeared on your blog or web page. Quite simply, search results were based on the user’s perspective, but Google decided that words can have very different meanings.In late September, Google announced that it... [...]