Facebook pages help marketers increase exposure to potential customers, get more leads, lower marketing expenses and reach targeted audiences. HubSpot’s Amanda Zantal-Wiener has shared fourteen tips to create engaging Facebook pages. Wiener says, “If you’re not creating a Facebook Page with a comprehensive strategy to get noticed, Liked, and engaged with, the chances of actually generating leads and customers from it are pretty slim. For example, you can’t just choose any picture — you have to choose one that’s the right dimensions, high-resolution, and properly represents... [...]