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Tuesday, April 20, 2021

Archive for the 'Email copywriting' Category

How to market books by email, by Dr Mani #ad

Many of our readers know of Dr. Mani, a pediatric heart surgeon in Chennai India. Readers know him because he raises support for his hospital and surgery by training people in marketing products online. He has written many books with information on various online marketing topics, books that he has sold online. This wasn’t a “slam dunk” process. He learned his marketing by careful trial-and-error. After a few years of learning, he became a respected expert in online marketing and started teaching others what he had learned. He has recently produced an e-book specifically tailored... [...]

E-mail Facts Every Marketer Needs to Know

Don’t think of e-mail as old news. If done well, it can contribute to any marketing campaign. In fact, effective email marketing can change your business outcomes. “Aye, there’s the rub,” as Hamlet said. Knowing what it takes to make e-mail effective is the challenge. It requires designing and sending: • The right message in • The right format to • The right person at • The right time. In other words, you need to understand what your audience is interested in, what devices they use to read your message (so your format is compatible), choosing the target... [...]

If your email marketing just isn’t performing anymore #ad

Here’s something to look into if you are any one of these: • An affiliate marketer, • A product creator or publisher, • A marketing director, • An entrepreneur, • An ecom seller, • Any marketer who depends on email marketing Then check out 5X Strategy You have probably noticed that email marketing has become noticeably less effective than it was just two years ago. Regulations have changed, mail service providers are more cautious about what they let into the inbox, and, despite these, there is still way more email than most people are willing to read. Certainly, you don’t... [...]

Improve your email conversion rate with these copywriting tricks

An effective email is the one that your subscribers like to read, reaction comes second. It means that at the core of effective email marketing lies your copywriting skill. Content Marketing Institute columnist Brian Appleton has shared eight copywriting strategies that can help you improve your email conversions. Appleton says, “Given the value of email and my experience testing what works better, here are eight email copywriting methods to help you successfully transform your prospects and leads into customers. 1. Write a minimum of 3 email versions One of the biggest problems I’ve encountered... [...]