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Tuesday, October 27, 2020

Archive for the 'Adsense' Category

Google Launches AdSense Native ads

Google has launched the AdSense Native ads. It is a set of ad formats designed to match the look and feel different websites and aimed at providing a great user experience for visitors. The AdSense Native ads have been launched in three categories: In-feed, In-article, and Matched content. Violetta Kalathaki, AdSense Product Manager, says, “They can all be used at once or individually and are designed for: A great user experience: they fit naturally on your site and use high quality advertiser elements, such as high resolution images, longer titles and descriptions, to provide a more... [...]

‘Google expands AdSense hate speech policy, launches page-level ad removal capabilities’ – Marketing Land

Ginny Marvin says, “Google is expanding the scope of AdSense’s hate-speech policy and also announcing a more granular approach to dealing with content online that violates the policy. Today’s updates come on the heels of announcements last month that Google would launch more brand safety controls to placate advertisers that stopped some advertising when their ads showed up next to extremist and inappropriate content. In addition to updating the wording of its so-called hate-speech policy, Google says the new policy can now be applied at a page level, instead of the site level. It’s... [...]

‘Google unveils new look for AdSense interface’ – Marketing Land

Ginny Marvin says, “Google is going to be rolling out a new look for AdSense over the next few weeks. AdSense is one of many business-facing products getting the Material Design treatment that Google has long used in its consumer-facing products like Maps. The home page features a dashboard of cards that can be moved around”. Google unveils new look for AdSense interface Marketing Land  [...]

‘Google removes AdSense 3-ads-per-page limit, focuses on content-to-ad balance’ – Marketing Land

Ginny Marvin says, “Google has removed the policy of limiting AdSense ads to three ads per page. The move can largely be seen as a response to mobile, on which pages have turned into never-ending streams and a specific ads-per-page policy doesn’t make much sense. A Google spokesperson confirmed the update to Marketing Land: “We’re always fine tuning our policies to make sure they reflect the current environment. In one recent change, we stopped limiting the number of AdSense ads that could appear on a page and instead now look at the overall balance of content and ads on a page.... [...]

‘AdSense Unveils a New Look for Mobile Text Ads’ – ‘Small Business Trends’

Shubhomita Bose says, “Google has given AdSense mobile text ads a sleek new look. In a recent article on the official Inside AdSense blog , the search engine giant has unveiled the new format that “allows for higher performance with a more beautiful and user-friendly appearance.” The redesigned version has been rolled out on mobile devices, so you should be able to take a look at it right now. Changes to Ad Appearance Compared to the previous look, the headline and body copy appear bigger now. Google has also changed the font that makes the ads look more visually appealing than before. Another... [...]

‘Nearly Every Google AdSense Publisher Must Comply With EU Cookie Consent, Not Just Those Based In The EU’ – ‘Marketing Land’ Article

Ginny Marvin says, “Google has notified AdSense publishers that they must get “cookie consent” from site visitors from countries within the European Union to use their data. The change essentially affects any publisher running AdSense, not just those operating in or serving the European Union. Google says the new user consent policy is in reaction to requests by European Union data protection authorities. “It has always been Google’s policy to comply with privacy laws, so we’ve agreed to make certain changes affecting our own products and partners using Google products,” Jason... [...]

‘Google launches free content recommendation tool for AdSense’ – ‘Econsultancy’ Blog

Patricio Robles says, “Google has launched a free tool for AdSense publishers that provides content recommendations. Dubbed Matched content, the tool is similar in nature to popular offerings from companies like Taboola and Outbrain, and “generates contextually relevant and personalized article recommendations from the pages on your website” and is available immediately to select AdSense publishers with “multiple pages and high volumes of traffic.” To add Matched content to their sites, publishers generate ad code like they would regular AdSense units. Publishers... [...]

New WP Theme builds Adsense sites #ad

Professional theme designers iWebStudio and their leader Heru S. have just released a new WordPress theme that makes building sites with Adsense ads a lot easier. This theme is designed with many premium features: ■ It’s fast loading. GTmetrix.com rates it A for speed. ■ It’s optimized for search engine navigation, using best SEO practices. ■ It’s responsive to phones and tablets. ■ It has easy and powerful theme options. Use the powerful option panel to configure. ■ It has 4 layouts for your screen so you can use the one that fits your needs. ■ Comes with unlimited Colors so... [...]

‘Google Says It Has Addressed “New Type of Spam” That Hit AdSense Publishers’ – ‘Marketing Land’ Article

Ginny Marvin says, “Beginning on January 4th, AdSense publishers began reporting on the AdSense product support forum that their ads were redirecting to spammy sites. When publishers tried to disable the ads using the ad blocker tool in AdSense, they, too, would get redirected out of their AdSense accounts. Even when they managed to block the ads or domains causing the problems, the ads reappeared again shortly. The issue has apparently been happening since November, with dozens of publishers now posting about the problem on the forum. Yesterday, Google issued a formal response on the forum... [...]

Free WSO: Get Blogging Results #ad

Chris Simpson has released Get Blogging Results, for people who wanted to use a blog to sell their own products or affiliate products. Get Blogging Results will show you how to start a blog about a topic you are interested in, and use that blog to earn a living. Perhaps not ever possible topic can be turned into a money-maker, but many can, and Simpson shows you how, including: • How to find a niche that has profit potential • How to create your blog in that niche, starting from nothing • How to promote your blog to interested people • How to use Adsense to earn money from your... [...]