Copyblogger founder Brian Clark has announced the launch of ‘Digital Commerce Partners’ – a new content marketing and SEO agency. He says, “Digital Commerce Partners helps digital businesses take it to the next level. If you have an online course, virtual community, SaaS, or other digital product-based business, we can help you grow. As your prospect-pipeline partners, the return on investment will be clear. Your existing offers will be more profitable, and you can focus on developing new products and growing your brand. Cool stuff, right? But perhaps you’d like some... [...]

Digital marketing is one of the most lucrative career options you have today. It allows you to build a steady income with minimum investment working from home. Ahrefs’ Si Quan Ong has shared a seven-step guide to starting a career in digital marketing. He says, “Kickstart your career in digital marketing in these seven steps: Create your own website Choose one digital marketing channel to focus on Learn more about your chosen digital marketing channel Execute on what you’re learning Familiarize yourself with free digital marketing tools Apply for a job in marketing Furthering your... [...]

Prima Software has published a new infographic titled ’11 Digital Marketing Tactics for Extreme Business Growth in 2021′. It covers the following: Create and share fresh content Build a presence on social media Create infographics Use keyword research Research your competition Respond to reviews Build a presence in local listings Be aware of key industry organisations Use Google Analytics Write and share press releases Use a Live Chat facility. 11 Digital Marketing Tactics for Extreme Business Growth in 2021 Prima Software  [...]

Digital Marketing Depot has published a new white paper ‘How to Master Digital Marketing’ to help marketers improve their digital marketing performance. The DMD team says, “A new reality requires new tools. Stay ahead of the curve by getting your feet wet with video marketing – the most effective way to engage with customers remotely. This quick guide could help you make big changes that move the needle for your company. Inside you’ll find answers to these common questions: How can I meaningfully connect with customers at every stage of the funnel? What’s the secret... [...]

Merkle has released the Q3 2020 Digital Marketing Report. This report features updates and insights on digital marketing. The Merkle team says, “Below are some high-level findings from the report’s executive summary: As they have been for most of the year, digital marketing trends in Q3 2020 were inextricably linked to the course of the ongoing COVID-19 pandemic and the response to it. Across channels, some of the more extreme reverberations of the crisis lessened in Q3, but most of the numbers continue to show an industry that is not back to normal, nor necessarily settled upon a... [...]

Digital marketing continues to evolve and reach new heights with the development of new technologies. To optimally utilize the tech available for marketing you need to constantly experiment with it. Entrepreneur magazine team has published a new video ‘Digital Marketing Hacks for 2020’ featuring Carlos Gil. Entrepreneur team says, “Carlos Gil, CEO and founder of Gil Media Co., talks about his career journey, including dropping out of school and selling shoes, before realizing his passion for digital marketing. Gil and The Playbook host David Meltzer chat about... [...]

Digital marketing continues to evolve with technological advancements. Integration of artificial intelligence makes your marketing efforts more personalized leading to success. Smart Company contributor James Lawrence has shared eight ways digital marketing will change in 2020. Lawrence says, “Staying on top of the speed of change in digital is one of the number-one things that in-house marketers and business owners worry about.  But the start of 2020 brings a moment to lift our heads above the fast-paced business of ‘getting things done’, allowing us to look ahead and... [...]

Learning with the help of case studies, guides and reports provides your hands on experience of people who have done something significant in marketing. This approach applies to digital marketing too. You can learn best digital marketing tactics directly from marketers. ClickZ team has published a new report titled ‘Mastering Digital Marketing in Online Retail’ to help you learn digital marketing strategies. ClickZ team says, “This whitepaper demonstrates what steps eCommerce marketers can take to start unlocking data insights and deliver value in the form of cost savings and... [...]

HubSpot columnist Elissa Hudson has shared seven cases focsing the digital strategies of various brands to help marketers improve their digital marketing campaigns. Hudson has also shared free templates. Hudson says, “It’s easy to confuse your digital strategy with your digital marketing campaigns, but here’s how to distinguish the two. As we’ve already outlined, your digital strategy is the series of actions you take to help you achieve your overarching marketing goal. Your digital marketing campaigns are the building blocks or actions within your strategy that move... [...]

Econsultancy has published a free guide titled ‘Maximising the ROI of Digital Marketing’. The Econsultancy team says, “Having the ability to accurately quantify the contribution that a marketing programme or strategy has had upon revenue and profits is the holy grail of marketing measurement. With the amount of money brands are investing in their digital marketing programmes today, it is extremely important that they understand the value of their investment. Yet, as the expert interviews carried out for this report reveal, there remains little industry consensus over the best... [...]