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Sunday, August 9, 2020

Archive for the 'Design Thinking for Marketing' Category

Visual Design for Non-Designers [Podcast]

Social Media Examiner has published a new podcast ‘Visual Design for Non-Designers’ featuring Michael Stelzner to help marketers learn how to venture into visual designing.The SME team says, “Want to create better visuals for your marketing? Looking for tools and tips to help you easily create visual content?To explore visual design for non-designers, I interview Donna Moritz on the Social Media Marketing Podcast.Donna is a visual content strategist and founder of Socially Sorted. Her course is Visual Content Made Easy.Donna shares a number of tools and apps you can use... [...]

Improve your marketing with these design thinking tips

Design thinking helps us solve complex problems and get desirable results. A design thinking approach helps marketers become solution-focused.Entrepreneur writer Alexander Handcock has published an article advising marketers to adopt design thinking approach and improve their marketing efforts.Talking about right team design, Handcock says, “Design thinking is a multi-step method for understanding your consumers’ needs better, creating innovative solutions for them and iterating quickly to get it just right. Tim Brown, the CEO of IDEO defined design thinking as “a discipline that fuses... [...]