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Friday, August 14, 2020

Archive for the 'Customer Experience Surveys' Category

87% marketers deliver engaging customer experiences [Report]

A new report published Acquia Inc. reveals some useful trends and feelings about the customer experience (CX).Here are the major findings. For complete details you can download the report.87% of marketers stated that they deliver engaging customer experiences50% consumers say brands don’t meet their expectationsTwo-thirds of customers could not recall when a brand exceeded expectations62% marketers plan to spend more on marketing technology in 2019.Closing the CX Gap: Customer Experience Trends ReportAcquia Inc. [...]

Two ways to rightly use customer experience surveys

It is essential to discover what your customers have in mind. By knowing their feedback for your products and services you get an opportunity to improve your offering.Entrepreneur contributor Karl Wirth has shared two ways to improve your customer experience surveys.Wirth says, “The surveys you want to conduct  don’t have to be an annoyance that your customers try to avoid. Instead, they can be used to improve a customer’s experience with your company. How? By becoming one more way you understand and engage your customers as individuals.Indeed, surveys of the future will:allow entrepeneurs... [...]