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Saturday, October 31, 2020

Archive for the 'Customer Experience Surveys' Category

Why Your Website Should Utilize Surveys

  Image Source: Unsplash   Long gone are the days when business owners needed to guess whether or not their customers were happy. Thanks to technology and data collection techniques, it’s never been easier to interact with website users and ask them about their experience.   Your website is the perfect place to foster engagement and to better understand the needs of your clients. In particular, utilizing surveys on your website can help you and your team uncover nuggets of data about your website, products, and services that you might have otherwise overlooked.   Because... [...]

87% marketers deliver engaging customer experiences [Report]

A new report published Acquia Inc. reveals some useful trends and feelings about the customer experience (CX). Here are the major findings. For complete details you can download the report. 87% of marketers stated that they deliver engaging customer experiences 50% consumers say brands don’t meet their expectations Two-thirds of customers could not recall when a brand exceeded expectations 62% marketers plan to spend more on marketing technology in 2019. Closing the CX Gap: Customer Experience Trends Report Acquia Inc.  [...]

Two ways to rightly use customer experience surveys

It is essential to discover what your customers have in mind. By knowing their feedback for your products and services you get an opportunity to improve your offering. Entrepreneur contributor Karl Wirth has shared two ways to improve your customer experience surveys. Wirth says, “The surveys you want to conduct  don’t have to be an annoyance that your customers try to avoid. Instead, they can be used to improve a customer’s experience with your company. How? By becoming one more way you understand and engage your customers as individuals. Indeed, surveys of the future will: allow entrepeneurs... [...]